Prohibition
What is prohibition?
Prohibition is the ban of alcohol.
During the 1920s, Americans began to buy more goods than ever before, a trend known as this.
Consumerism
This genre of music became extremely popular in the 1920s, giving the decade its nickname.
Jazz
Women’s right to vote was part of this era in the early 1900s.
Progressive Era.
This means you can buy something now and pay for it later.
Credit.
How long Prohibition last?
It lasted around 13 years 1920-1933
Because people across the country listened to the same radio shows and saw the same ads, they began to do this with their purchases.
Buy the same products or follow national trends?
Before jazz became popular, this type of music was most common in America.
Classical Marches.
After they got the right to vote, more women started doing this to earn their own money.
Getting jobs or working
Credit let people do this instead of paying for everything at once.
Pay in small installments over time.
When was alcohol banned?
January 16th, 1920.
This desire to own the newest and best products to “fit in” reflected a growing focus on this idea.
Materialism.
This place in Louisiana allowed enslaved Africans and others to express themselves through rhythm and dance, helping create jazz.
Congo Square.
New machines like washing machines and dryers made it easier for women to do this while still working.
Take care of housework.
Credit helped normal Americans buy items that used to be only for rich people.
luxury goods.
How did people illegally buy alcohol.
They began illegally buying and consuming alcohol in underground places such as speakeasies
This new buying method allowed people to purchase expensive goods and pay for them later in smaller payments.
Buying on credit or installments
These small groups of 5–10 musicians were early jazz bands; later, larger “big bands” with 12–25 players like Duke Ellington’s became famous.
Jazz ensembles or combos
This nickname described the modern woman who wanted freedom and didn’t follow old rules about how women should act.
The “New Woman”.
Because of new factories and credit, more people could buy this popular vehicle.
A car.
What was the main reason for alcohol being banned?
Christians said america had too much reliance on it and went against their morals.
The rise of consumer credit and mass media made once-unaffordable items accessible to this group of people.
Average or middle-class Americans
These lively events helped people afford high rent by charging entry fees for live jazz and dancing.
Rent parties (or “lot parties”)
Since women could now earn money, they could also do this on their own for the first time.
Buying things with their own money.
Ads started to focus on making people want things instead of just telling them about them.
Making people desire products.