IoT
Samsung History
Case Facts
Professor Lore
100

What does IoT stand for?

Internet of Things

100

what was Samsung a subsidiary of?

Samsung Group

100

Name 2 competitors to Samsung that are relevant to this specific case.

Apple, Amazon, Google, Koninklijke Philips N.V., Sony

100

what kind of pet does our professor have?

dog

200

Which leading IoT platform did Samsung aquire?

SmartThings

200

What country was Samsung headquartered in?

South Korea

200

What was the year that Yoon promised all Samsung devices for sale would have full IoT capabilities?

2020

200

What did our professor get her undergraduate degree in?

Chemistry

300

what year was the term IoT coined? 

1999

300

when was the multinational conglomerate established?

1938

300

what were managers in technology highly susceptible to?

regarding R&D

escalation of commitment and the sunk cost fallacy

300

What breed is our professors dog?

Yorkie Mix

400

What potential issues did IoT face?

- lack of interoperable standards

- security issues

- customer adoption

- privacy concerns

400

what two things was Samsung the largest manufacturer of?

televisions and mobile phones

400

which company beat out Samsung for being the largest semiconductor chip maker in the world

Intel

400

How many countries has our professor lived in?

5

500

Name 2 companies that made advancements allowing IoT to become reality.

Qualcomm Incorporated, Intel, Texas Instruments Incorporated, Samsung

500

How many International Forum Design Awards did Samsung win? (March 2016)

38

500

why would adding IoT capability to Samsung devices help them?

it allows them to extract more value from their existing products.

ex: if they already manufactured a television implementing IoT gives them a value multiplier throughout the entire product development chain

500

How many degrees does our professor have from the Hong Kong University of Science and Technology

3

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