Redis Basics
Personas
Industries and Customer stories
Tech Knowledge
SDR Mastery
100

What type of database is Redis? 

What is in-memory noSQL key value store

100

What does ICP stand for?

What is Ideal Customer Profile

100

What are our 4 main verticals? 

What is Fintech, Gaming, Retail, Telco 

100

Redis is often deployed to temporarily store frequently accessed data, improving speed and reducing database load. What is this use case called?

What is caching 

100

What are the two things you need to win a deal?

What is Pain and Champion 

200

What are the 3 deployment options for Redis?

What is On prem, cloud, or hybrid 

200

This role often owns long-term tech vision and needs scalable, reliable architecture.

Who is Architect

200

What industry uses Redis for fraud detection? 

Fintech/ Finserv

200

What does RDI stand for?

What is Redis Data Integration 

200

What is one of the active listening tactics? 

What is Mirroring, silence and labeling pain

300

What is Redis Enterprise's guaranteed uptime SLA?

What is 99.999% (Five 9s)

300

This role is focused on improving app performance and reducing latency.

Who is Developer

300

What brazilian retail company uses Redis for for vector search? 

What is Magalu 

300

What is a search technique used to find and retrieve information based on the similarity of vector representation. 

What is Vector Search 

300

What is one of the objection handling tactics? 

What is defuse and discover, VARS, or the 3 Fs

400

What does "Redis" stand for?

What is REmote DIctionary Server

400

This persona is focused on reducing costs while enabling long term growth.

CTO, CIO, CRO, VP + (Principle) 

400

In this highly regulated industry, Redis is adopted for caching sensitive user data and enabling session storage in secure applications.

What is Healthcare

400

This Redis use case enables GenAI applications to find the most relevant content by storing and comparing vector embeddings in real time.



What is Vector Database 

400

What are the three pillars every company cares about? 

Make money, save money, Mitigate risk 

500

Redis was originally created by an open-source developer named ________ in 2009.

Who is Salvatore Sanfilippo

500

This role is responsible for aligning AI initiatives to business outcomes and overseeing GenAI adoption.

Who is a Head of AI, Chief AI Officer, or VP of AI/ML

500

What gaming company uses Redis to store high volumes of game data in redis to reduce latency by 75% for high volume raid events?

What is Niantic 

500

What converts complex data, such as text or images, into numerical arrays that machine learning algorithms can work with?

What is Vector embeddings



500

What does PAIN stand for within the M2 criteria?

What is Pesona, Alignment on RE needs, Identify champion, NBM scheduled

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