1
2
3
4
5
100
sporting goods buisnesses often gather marketing information to
What is identify trends
100
one characteristic of event marketing involves promoting and selling a
What is unique experience
100
most sport/event products are classified
What is combination o good and service
100
the relationship between a sponsor and a sport entity is often described as a
What is partnership
100
the promoters of an extreme sports weekend would most likely target which of the folowing
What is young men 12-34
200
which of the following is a secondary source of sport/event info
What is demographic reports
200
which of the following marketing activities involves responsibility for a sport organizations licensings activities
What is merchandising
200
the basis for licensing proccess is
What is trademark property
200
one of the primary reasons that people are motivated to attend arena football games is the
What is affordable tickets
200
what should you do to determine wheter a customers complaint is justified
What is investigate the problem
300
id like to have that in writing before i pay best describes the___ customer
What is suspicious
300
a baseball game broadcast on the radio is an example of
What is sport media
300
which of the following is an example of a licensed
What is NASCAR earrings
300
what should a sports or entertainment event do in order to be succesful
What is satisfy customers
300
what type of marketing info might a business obtain by monitoring sales invoices
What is customer profiles
400
a good way for salespersons to prevent customer complaints is by
What is accurately determinig each customer's need
400
athletes are often consider to be particulary effective promoting products related to their
What is sport
400
what is often one of the first steps in the proccesing an incoming telephone order?
What is obtaining customers name
400
the NCAA and the PGA are examples of
What is sanctioning bodies
500
which of he following help create the excitement and enthusiasm that make the games what they are
What is their occupation
500
the core benefits to customers who purchase sports include entertainment, health and
What is achievment
500
if coca cola is the only soft drinks sponsor of your favorite team coca cola is considered a ____ sponsor
What is exclusive
500
males between the ages the of 18-35 who are sports minded and live in orlando florida is an example of a
What is niche market
500
which of the following help create the excitement and enthusiasm that make the games what they are
What is spectators
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