Diffusion of Innovation Model
4 Diffusion Process Variables are...
Features of the Setting
Characteristics of the Innovation
Characteristics of the Individuals
Characteristics of the Change Agents
Unit Specific Vocab
Life Course Perspective
Life event
Transition
Trajectory
Turning Point
Relationships
Reach is...
Proportion of the target population that participated in the intervention
Barriers are...
individual and environmental factors that limit access to personal, social and community resources are
Diffusion process variables are...
factors that influence the success and speed innovations are adopted
Features of the Setting
Geographical
Political
Economic
Societal-Cultural
The Salutogenic approach is...
where health is viewed as a continuum between ‘dis-ease’ and ‘ease’, where an individual’s health status is fluid depending on the issue, context and available resources. Moving towards a position of ease is enhanced when individuals can access and use social and community resources to strengthen, build or maintain personal resources.
Maintenance is...
What happens in the long term or how it is sustained over time
Enablers are...
individual and environmental factors that increase access to individual, social and community resources
Diffusion means to...
communicate an innovation through certain channels over time among members of a social system.
Example:
How would an innovation be spread from within the North Coast District to wider parts of the Sunshine Coast and beyond?
Characteristics of the Innovation
Observability
Relative Advantage
Complexity
Compatibility
Trialability
The River of Life is a metaphor
Health should be attended to as a dynamic, ever-present relation between the swimmer and the river. Rather than prevent us from swimming in the river or rescue us from the dangerous river, the salutogenic intention is to improve our skills to make swimming safer and to search the river for dangerous spots
Implementation is...
Consistency of delivery as intended and the time and cost is as intended
Personal Resources are...
resources that can be attributed to an individual - motivation, focus, acceptance, perseverance, confidence...
A trend is...
a pattern over time
Characteristics of the Individuals
Innovators
Early Adopters
Early Majority
Late Majority
Laggards
A determinant is...
a factor that determines the health status of an individual or or population such as - education, media, geographical location, employment
Adoption is...
The absolute number, or proportion of people who are willing to initiate a program
Social Resources are...
Peers, partners, family members...
The diffusions of innovations model is used to...
understand the steps and processes required to achieve widespread dissemination and diffusion of public health innovations.
Characteristics of Change Agents
Attitudes
Skill
Knowledge
a long-term pattern of stability and change that usually involves multiple transitions across the life-course
Trajectory
Effectiveness is...
What are the outcomes - positive, negative, unexpected?
Community Resources are...
Schools, workplaces, neighbourhood, towns/cities, regions
to argue in support of a cause or position, or speak out and act on behalf of yourself or another to ensure that your or others’ interests are taken into account
Advocate
A change in roles and statuses that represents a distinct departure from prior roles and statuses
Transition
defined sequence of age categories that people are normally expected to pass through as they progress from birth to death
Life-course
a process through which the different interests (personal, social, economic) of individuals and communities, and different sectors (public and private), are reconciled in ways that promote and protect health
Mediate
a life event or transition that produces a lasting shift in the life-course trajectory
Turning Point
taking action in partnership with individuals or groups to empower them, through the mobilisation of human and material resources, to promote and protect their health
Enable