What is Newsworthy?
Media Professions
Media Terms
Writing Techniques
Pitching in Journalism
100

The fascination with the stories of others, including their achievements and challenges, reflects a deep seated connection to personal narratives.

What is human interest? 

100

A person who writes for newspapers, magazines, news websites, or prepares news to be broadcast.

What is a journalist? 

100

This is the first paragraph of a news article, summarizing the story's main point.

What is a lede?

100

This structure presents news information in descending order of importance.

What is the inverted pyramid?

100

Before pitching a story, it’s essential to know this about your idea to ensure it captures attention.

What is its newsworthiness?

200

Local information and events are newsworthy because they impact the people in our community and region, making us care more about what happens nearby.

What is proximity? 

200

This role accepts pitches and assigns stories to correspondents or reporters.

What is an Executive Producer?

200

These words describe an image, video, or graphic in a news article.

What is a caption?

200

The essential elements of a news article, including who, what, when, where, why, and how, are placed at this part of the article.

What is the beginning of the article?

200

Delivering information that no one else has will spark interest among editors and readers.

What is exclusivity in journalism?

300

Immediate and current information, including events, is newsworthy because it has recently occurred, making it relevant and engaging.


What is timeliness?

300

They understand pop culture and current events to create messages that motivate consumers to take action.

What are Ad Professionals?

300

The specific topic that a reporter specializes in, such as politics or sports.

What is a beat?

300

As the article progresses, the information becomes this, indicating its decreasing importance.

What is less important?

300

In a fast-paced newsroom, this is where reporters discuss upcoming news coverage.

What is a conference room or newsroom meeting?

400

People are drawn to information that assists them in making informed decisions, such as musician interviews for music lovers or business news for job seekers.

What is relevance?

400

This role involves posting stories online, tracking audience data, and implementing strategies to maximize reach.

What is a Social Media Manager?

400

Any information gathered for a story, including from people or documents.

What is a source?

400

This section of the article contains important details such as quotes and data.

What is the middle of the article?

400

Understanding this aspect of your pitch can ensure you align with the organization's standards.

  What are submission guidelines?

500

People are interested in identifying ways to address problems that matter to them.

What is solution? 

500

They influence public opinion, manage crises, and write speeches, press releases, and company newsletters.

What are Public Relation Practitioners?

500

This term refers to how a reporter decides the direction for reporting information.

What is an angle?

500

This strategy features three critical corners for every media writing task: The Situation, The Audience, and the Message.

What is the Professional Strategy Triangle?

500

Being prepared with supporting information, such as quotes or data, enhances this quality in a reporter during the pitching process.

What is credibility?

M
e
n
u