Accounting
Marketing
Operations Mangement
Finance
Miscellaneous
100
What is the General Accounting Equation?
Assets = Liabilities + Shareholders Equity
100
What are the 4 P's of Marketing?
Price, Product, Promotion, and Place
100
What is the Supply Chain?
Collection of entities involved in delivering a product to consumers
100
What does TVM stand for
Time Value of Money
100
This type of business organization has ease of starting a business, no special taxes, unlimited liability, and limited life span:
What is a sole proprietorship
200
Debits on the ______, Credits on the _______. What type of chart is this called?
Debits on the left, Credits on the right. Its a t-account!
200
What are the 4 categories of a SWOT analysis? Which 2 are internal, and which 2 are external?
Strengths and Weaknesses are Internal Opportunities and threats are External
200
In a process flow diagram, queues are drawn in a ______ shape, and work centers are drawn in a _______ shape.
In a process flow diagram, queues are drawn in a triangular shape, and work centers are drawn in a rectangular shape.
200
You have 2 payment options for the purchase of a new car: pay $20,000 now, or pay $10,000 and $12,000 one year from now. You are completely indifferent between the 2 options. What is your discount rate?
20% per year. PV=-10,000 N=1 Fv=12,000 Solve for i
200
What is the difference between Pushing and Pulling?
Pushing involves promoting to all channel members. Pulling involves promoting to consumers to get them to convince channel members to carry it.
300
If an auditor finds that a 10-k does not meet GAAP standards, the 10-k is ________?
Qualified
300
What is the difference between Market Segmentation and Target marketing?
Market Segmentation involves clustering people with similar needs into a market segment based on demographic, geographic, behavioral, and pshycographic differences. Target Marketing involves choosing one segment to market a product towards.
300
What is the relationship between capacity and cycle time?
Cycle Time is the interval between minutes completed by either the process or a work center Capacity is equal to the cycle time of the bottle neck
300
As the interest rate increases, what happens to present value?
Present value decreases
300
Name the parts of emotional intelligence?
Self-awareness, self-management, social awareness, relationship management.
400
Explain Cash Basis versus Accrual Basis Accounting
Cash Basis Accounting- records revenues when cash is received and expenses when cash is paid Accrual Basis Accounting- records revenues when they are earned, and expenses when they are incurred, regardless of the timing of cash receipts or payments
400
What is the difference between a brand extension and a line extension?
Line Extension- The use of a current brand to enter a new market segment in the same product class. Brand Extension- The use of a current brand name to enter a completely different product class.
400
What is the formula for capacity utilization?
Capacity Required/Capacity Available
400
What is the purpose of liquidity ratios?
They measure whether a company has the ability to meet it's daily obligations
400
The PE ratio for EFG Inc. is 12. If EFG's stock is selling for $14.40 and has 10 million shares outstanding, what was it's net income last year?
12 million
500
On January 15, 2008 Christina's Bookstore, Inc. announced and paid a $400,000 dividend. Relative to the financial statements prepared as of December 31, 2007 Christina’s, what accounts changed?
Cash decreased by $400,000 Retained Earnings decreased by $400,000
500
Match the stages of the product life cycle to their respective goals in the advertising cycle as well as what characteristics should be emphasized in the supply chain during each part of the product life cycle. Also, explain the consumer life cycle.
Product Life Cycle- 1. Intro 2. Growth 3. maturity 4. Decline Advertising Cycle- 1. Inform 2. Persuade 3. Reminder/Persuade 4. Reminder Supply Chain- 1. Responsiveness/Flexibility 2. Responsiveness/Flexibility 3. Consistency 4. Efficiency Consumer Life cycle- Innovaters, Early Adopters, Early Majority, Late Majority, and Laggards
500
Suppose Gretchen's restaurant starts serving breakfast. Suppose further that the average time per customer during the breakfast hours of 7AM to 10AM is 25 minutes. there are 100 seats in the restaurant. What is Gretchen's restaurant breakfast time capacity?
The breakfast time capacity is 720 customers.
500
What are the 3 ratios associated in finding the return on equity? Give the formulas for each of the 3 ratios This is also known as the______
ROS*ATO*EM=ROE ROS=Net Income/Total Revenue ATO=Sales/Assets EM=Assets/Equity ROE=Net Income/Owners Equity
500
Describe in detail the following principles of accounting: Revenue Principle, Revenue Recognition Principle, Matching Principle, Cost Principle
Revenue Principle- requires that revenues be recorded when they are earned, rather than when cash is received for them Revenue Recognition Principle- defines when a company reports its revenue from operating activities Matching Principle- requires that expenses be recorded in the period in which they are incurred to generate revenue, rather than the period in which cash is paid for them Cost Principle- Transactions should be recorded at their original cost to the company
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