All the activities needed to get a product from the producer to the ultimate consumer.
What is Marketing?
100
This is what the marketing efforts of a business are intended to accomplish and how the business will achieve its goals.
What is Marketing Strategy?
100
Vision, marketing objectives, sales forecast, target markets, and marketing mix are all included in this.
What a marketing plan?
100
This helps you avoid trying to be everything to everyone.
What is a target market?
200
The philosophy of a business in which the wants and needs of customers are determined before goods and services are produced
What is the Marketing Concept?
200
This is what USP stands for.
What is unique selling point?
200
These define the goals of your plans.
What are marketing objectives?
200
This is what a market for your business must have, and its not enough people to generate profit.
What is a need to satisfy?
300
The philosophy of a business in which the wants and needs of customers are determined before goods and services are produced.
What is the Production Concept?
300
Of the three basics of a marketing plan, this the one watches and understands these, that are related to your customers, suppliers, demographics and technology.
What are trends?
300
Specific quantifiable outcomes such as sales revenue, market share, and profit.
What are performance objectives?
300
The process of dividing the total market for a product into identifiable groups, or target markets with a common want or need that your business can satisfy.
What is market segmentation?
400
The philosophy of business that concentrates on establishing a long-term buyer-seller relationship for the benefit of both parties.
What is marketing research?
400
Of the three basics of a marketing plan, this the one that provides direction for your business.
What is vision?
400
You must accomplish these before your performance objectives can be met, such as educating customers about your products building awareness, and creating image.
What are support objectives?
400
Characteristics or ways to group people that make them more likely to purchase a product.
What are segmentation variables?
500
Standing out in a crowd by offering unique products and marketing practices.
What is the Purple Cow concept?
500
Of the three basics of a marketing plan, this is what needs to be adaptable and flexible.
What is organization?
500
The quantity of products a business plans to sell during a future time period.