The Founding
Prototype/Testing
Venture Capital Search
Miscellaneous
Smartix Now
100
Who is the founder of Smartix?
Who is Vivek Kueller.
100
Who was the initial guinea pig?
What is HBS European Club Cocktail Party
100
Their first targets were in Khuller’s Top How many VS firms?
What is Top 5.
100
500 What were the two types of personalities they were searching for to build a team?
What is People who would be strategic partners and bring assets. And people who could bring money to the deal.
100
Accel didn’t want to invest if MSG wasn’t involved, but MSG didn’t want to invest if Accel was involved. What should they do???
??????????????
200
How many partners did Khuller go thorough when designing the original idea and business plan?
What is 2. Brian Frank and David Keebler.
200
What percent of Smartix features were available for the guinea pig test?
What is 70%.
200
Why were interactions tough with Madison Square Garden?
What is they wanted to control the process which was not what Smartix had asked for.
200
What were the four categories used as framework for deciding the equity payouts?
What is past contributions, contributions going forward, opportunity cost, and commitment
200
Is the company on the web?
300
What was Kueller’s nickname given by his students at Harvard Business School?
What is Rolls Royce, because of his articulate contributions to class.
300
Where was their second guinea pig test run?
What is Harvard Ball.
300
What numbers in the top 5 did they meet with first?
What is Numbers 1 and 2. Accell and Benchmark.
300
When is the best time to talk about equity splits?
What is When there’s something that forces you to discuss it.
300
What is the first language of the founders?
What is Spanish. Therefore I do not know where they are currently, other than there is a working website! :)
400
Originally, what events were they targeting to sell tickets for?
What is athletics.
400
Was Kuehller confident in his technology after running both guinea pig tests?
What is YES
400
Which VC agreed to provide $6 of the $8 Million wanted to raise?
Who is Accel.
400
Why did Smartix deny MSG final proposal?
What is Smart founders had worked way to hard to simply become employees of MSG.
500
What contest did Kueller want to enter but missed the deadline?
What is harvard Business School Business Plan Contest
500
How many hours before an event is it too late for resale?
What is 24 hours.
500
What was in the fine print of the Accel agreement?
What is they would award Smartix $26 million post-money valuation, DEPENDANT ON DUE DILIGENCE
500
What are the three parts you can divide your 24 hour day into?
What is 8 hours of work, 8 hours of personal life, 8 hours of sleep.
M
e
n
u