Vocabulary
Advertising Techniques
Pro Consumerism
Anti Consumerism
Miscellaneous
100
GDP is an acronym for this.
What is gross domestic product?
100
This advertising technique is being used:
What is plain folks appeal?
100
If a country's economy is struggling, economists suggest that people do this.
What is spend/buy more?
100
This product has different laws in different countries. We saw Fred and Barney selling it.
What is smoking/cigarettes?
100
A company that wants to associate itself with nature and the outdoors would likely choose this colour as it's logo.
What is green?
200
A decision by consumers to stop buying a product or service as a way to bring about change is known as this.
What is a boycott?
200
This advertising technique is being used in the image:
What is a testimonial?
200
Countries with a higher level of consumerism also tend to have a higher level of this.
What is quality of life?
200
The average person can encounter up to 5000 of these in a given day.
What are advertisements?
200
This product's logo is the swoosh.
What is Nike?
300
This advertising technique encourages you to buy a product or service because everyone else is.
What is bandwagon effect?
300
This advertising technique is being used:
What is glittering generalities?
300
From salespeople, marketing people, transport drivers and more, consumerism creates more of these.
What are jobs?
300
The consumer cycle includes extraction, production, distribution, consumption and this.
What is disposal?
300
This factor of consumerism is most closely related to the purchasing of brand name products.
What is identity?
400
This includes TV, radio, the internet, movies, newspapers and any other method used to deliver information to a broad audience.
What is media?
400
This advertising technique is being used:
What is scientific appeal?
400
The government is responsible for doing this if a product is deemed to be hazardous to the public.
What is banning or recalling the product?
400
The term used for when a person or group of people specifically purchase a product from a company because it is made in an environmentally friendly manner, or is mad without exploiting workers, etc.
What is buycott or buycotting?
400
This law is important in order for companies not to make false/misleading claims about products or services.
What is the Competition Act?
500
List 2 types of legislation regarding consumer health and safety that either exist or are concerns in Canada.
What are product labelling on food and cosmetics [existing], Seat belt laws [existing], reducing trans-fats in food [a concern], others?
500
The term used for the rate of increase in prices over a given period of time.
What is inflation?
500
Many of the products that people buy are linked to different ideals about how that person is trying to represent themselves and helps shape this.
What is identity?
500
In order to improve gas mileage, this additive was put in gasoline in the 1950's.
What is lead?
500
The factor of consumerism that is least associated with the image
What are health and safety factors?