what are psychographics?
Something such as lifestyle, values, and personality.
what are some ways companies can gain trust when collecting customer data?
By allowing the customer to decide weather or not to share their location.
By allowing the customer to decide weather or not they are being tracked.
what are ethical actions?
Choosing to make the right or wrong choice
why is advertisement used?
To promote products and services of a certain business
How can you grow your brand?
By using demographics and psychographics
How can you reach your target audience?
By sliming down the group. Ex- by choosing certain people in an area or certain age group.
what is brand loyalty?
When a customer continues to return to that same branf
Why does Ethics matter in marketing?
Because it involves doing what's mortally right for promotion products.
Name a advertisement example
Something such as flyers, sponserships, NIL deals, billboards, posters and, social media ad's
How do you build brand loyalty?
By being consistent with the customers, having good customer service and being loyal
what can be used for marketing?
Social media platforms
billboard
flyers
posters
pop-up shops
what are public relations?
Managing relationships with the public
A structural engineer discovers a safety issue on a bridge they are responsible for, but reporting it would be costly and could cause them to lose a contract.
What choice should they make in order for this be an ethical situation?
They should tell the company they are building the bridge for that there is an safety issue.
What is advertisement?
To show your product through ads, social media, flyers etc.
who are most likely do receive sponserships, endorsement, or NIL deals?
Athletes, rappers, singers, models, or anyone with a big fan base
what are demographics?
Includes the gender, age or race.
what is the target market?
A certain group of people who are aimed at for a certain service or product.
what is an everyday ethical decision?
Being honest , having integrity, taking accountability, and being consistent.
what does advertisement have to do with marketing?
It builds brand identity
Who is the target market?
A certain group
what is the importance of using social media for an advertisement?
To promote your product or brand
to gain new customer from your area
What is a data base?
A structured collection of data used to organize information
In marketing does ethics always need to be present?
Yes, in order to have brand loyalty and a good running consistent business.
What are the 4 elements of advertisement (4 P's)?
Price, promotion, product and, place
What does WMIWM mean?
Wolfpack mentality is winning mentality