Data
Data that tells the percentage of people that have clicked on your content
What is Clickthrough Rate?
How to measure how many people have interacted with your content
What is Engagement?
Who you see content from on a stream, usually on a homepage
What is Feed?
Measures the performance of social media content
What is Metric?
The short description that describes who you are
What is Bio?
Data to help interpret and find patterns
What is Analytics?
How to pay money to increase the reach of your content
What is Boosting?
Who sees your content, or who you want to see your content
Measures the progress toward a goal
What is KPI?
The term for someone who follows your content
What is Follower?
Data that determines which posts are shown first in your feed
How to connect your post to other posts on the same topic or subject
What is Hashtag?
Uses manipulative text to encourage those who see it to click on the content
What is Clickbait?
Measures how many people have seen your post
What is Reach?
Content that spreads exponentially in a short time period
Data that tells how many times your content was shown to the average user
What is Frequency?
How to select your potential audience for your content
What is Targeting?
Used by those who want to publish the same content across several social media sites/platforms
What is Cross-Channeling?
Measures how many people have visited a site
What is Traffic?
Experiencing a sudden surge in popularity
What is Trending?
Data shows the best time to post on Facebook is between what hours on weekdays?
What is 9am-3pm?
How to utilize current events in your social media content
What is Newsjacking?
A person who wants you to do something might post a CTA, or a
What is Call To Action?
The term KPI stands for
What is Key Performance Indicator?
What is the main difference between trending content and viral content?
What is Time Period?