SOCIAL MEDIA FACTS
A country that banned Twitter
North Korea, China, Iran or Turkmenistan
Number of new users who join LinkedIn every second
Two
Known for its disappearing pictures
Snapchat
A software application that runs automated tasks over the internet at a much higher rate than would be possible for a human alone
Bot
Official representative of the chapter ... the only individual who is authorized to speak for the chapter
Basileus
Given its widespread use on social media to help categorize content and conversations, "hashtag" was added to the Oxford English Dictionary in 2014. What was the first hashtag on Twitter?
#barcamp
Percentage of Americans who get news solely from Facebook n
30%
Known for its 280-character limit
Websites and applications that enable users to create and share content or to participate in social networking
Social media
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Disclaimer
Maximum length of an Instagram video
60 seconds (increased from 15 seconds in 2018)
Percentage of Pinterest's female user base
70%
influencers on this platform charge up to $100,000 for a sponsored post
An image or username that represents a person online, most often within forums and social networks
Avatar
Use this nomenclature (for chapter officers, members, etc.) on public social media sites
Public-facing terminology (i.e., member, International President, chapter president, sister)
The second-largest search engine
YouTube
The number of Facebook friends the average Facebook user would trust in a crisis.
Four
This platform was created by three former PayPal employees in 2005, and it was purchased by Google in 2006 for $1.65 Billion
YouTube
A term to describe marketing or advertising material that employs a sensational headline to draw interest and provoke engagement
Clickbait
Actions or activities that cause (or have the potential to cause) damage to the good name, brand, and legacy of Alpha Kappa Alpha Sorority, Inc.
Reputational risk
Twitter's iconic logo and branding is named after this Boston Celtic legend.
Larry (Larry Bird)
Approximate number of active, daily Twitter users
500 Billion
One of the co-founders of this platform is married to Serena Williams
The process of improving the volume or quality of unpaid traffic to a website from search engines
Search Engine Optimization (SEO)
Members should adhere to the guidelines set forth in this document prior to posting, tweeting, blogging, or commenting on information pertaining to Alpha Kappa Alpha Sorority, Inc.
Soror Code of Ethics