Hair
This ombre-adjacent hair trend, which became a staple of the early 2010s, involves a soft, natural-looking transition from dark roots to lighter ends.
What is Balayage?
Originally a way to categorize posts on Twitter, this symbol became a verbalized prefix used to emphasize a topic or mood.
What is a Hashtag?
Before the rise of social media, these high-end monthly publications like Vogue and Elle held the primary power in controlling fashion trends.
What are Fashion Magazines?
This retail giant, known for its affordable "fast fashion" styles, reached its peak popularity in 2015.
What is Forever 21?
What is contouring?
This 2011 trend, popularized largely by Steven Tyler and teenage girls on Pinterest, involved using a thin tool to attach actual bird plumage to strands of hair.
What are Hair Feathers?
Derived from African American Vernacular English (AAVE), this three-letter word was used throughout the 2010s to describe someone who is acting "cool" or "tough."
What is "Lit"?
This image-sharing platform launched in 2010, eventually allowing "common people" to make their voices heard through the invention of the "OOTD" (Outfit of the Day).
What is Instagram?
n the mid-2010s, influencers began earning significant money through these three digital avenues: brand deals, affiliate links, and _______.
What are Sponsorships?
These online videos became popular in the 2010s and helped beauty influencers gain fame.
What are makeup tutorials?
This "messy" hairstyle became the unofficial uniform of the 2010s "VSCO girl" and college students alike.
What is the Messy Bun?
This term, popularized around 2015, describes the act of "throwing subtle insults" or criticizing someone indirectly online.
What is "Throwing Shade"?
This specific aesthetic rose to prominence in the early 2010s, characterized by "indie" revivals, combat boots, and skinny jeans.
What is the "Tumblr Girl" aesthetic?
According to the slides, this group of digital creators began earning significant income during this era through sponsorships and brand deals, effectively replacing traditional celebrity "gatekeepers."
Who are Influencers?
This celebrity family helped popularize contouring makeup trends during the 2010s.
Who are the Kardashians?
In the mid-2010s, many men adopted this hairstyle, often paired with a fade, which sparked debates about "hipster" culture.
What is the Man Bun?
If a person is "highly expressive" or "over the top" in their reaction or fashion, the internet in 2015 would describe them with this five-letter word.
What is "Extra"?
Unlike seasonal magazines, social media allowed these types of trends to start much faster online by focusing on individual creators.
What are Personality-based trends?
As social media became more "commercialized," brands shifted their massive marketing budgets away from traditional print and into these types of digital "deals."
What are Brand Deals (or Sponsorships)?
Kylie Jenner became famous for this makeup product that transformed lip trends in the 2010s.
What is a lip kit?
This DIY hair-coloring technique using household supplies like Kool-Aid or temporary chalk went viral on early Pinterest and Tumblr.
What is Dip-Dyeing?
This term, used to describe a powerful woman or a successful entrepreneur, became a polarizing "girlboss" anthem of the mid-2010s.
What is "Slay"?
This "out of this world" textile pattern was listed as a defining trend of the 2010-2013 era alongside skinny jeans.
What is Galaxy Print?
This "ultra-fast fashion" brand emerged during this window (2014-2017) as a leader in commercializing social media trends for immediate sale.
What is Fashion Nova?
Name two makeup trends from the 2010s that became popular because of social media influencers.
What are highlighting, face baking, smokey eyes, matte lips, overlined lips, or full eyebrows?