Unit 1
___________ type of research focuses on the basic biological processes that are involved in behavior. ___________type of research is involved in relating research to a big idea for a broader purpose
1. Basic/theoretical
2. Applied
"the reason that he cut me off while driving is because he is a mean person" is something that someone would say if they were making the...
fundamental attribution error
Social Imapact Theory
The amount of pressure that someone feels to conform is a function of the
Strength of the source
Immediacy of the Source
Number of sources
Number of targets
what brain structure does the frontal cortex have to inhibit when it gets too active?
amygdala
Attitude formation based on the notion that we seek pleasure and avoid pain
operant conditioning
We can easily recall a quesion when it relates to our own selves, but when it comes to other characteristics, we have a more difficult time recalling information. What is this effect called?
Self-reference effect
Internal
stable
gobal
The number of sources and the pressure to conform have a ______________ relationship, while the number of targets and the pressure to conform have a _____________ relationship
negative, positive
We like an object the more that we see it (including ourselves!)
What is the mere exposure effect?
I just walked to class in the rain. I must LIKE the rain BECAUSE I walked to class!
What theory just formed this attitude?
self-perception theory
In the self-discrepancy theory, what are individuals motivated to match their actual self-concept with?
Their actual/ideal self (what they want to be) with their ought self (what they think others want them to be)
The strength of situational forces when your attitudes predict your behavior
situational forces will be low
An ad for a candle company might use the _____________ route to persuasion, while an ad for a medicine company might use the _____________ route to persuasion
peripheral, central
Two people are standing in the room with you, one who compliments you. You immediately like the other person too now. What type of conditioning is this?
Classical
Schematic vs. Aschematic person
Schematic: has many ways of describing themselves, many different areas of life that they recognize their functions in
Aschematic: Do not recognize the differing domains that are present in ones life - small quantity of self concepts
What is the theory when people are worried about if their behaviors fit in well with the situation that they are in?
Self-monitoring
Insufficient justification
What is the term for why bikers may feed off of each others energy and perform better in the presence of each other?
social facilitaion
diffusion of responsibility; number of targets
Self-fulfilling prophecy
when somebody tells you that you are good/bad at something, you manifest it due to the attitude formation in your mind
is self-perception theory....
a. Thoughts affecting behaviors
b. Behavior affecting thoughts
c. thought affecting emotions
Behavior affecting thoughts
Reactance theory
when your freedom gets threatened due to rules or forceful guidelines, you act in an opposite manner to maintain your freedom
Involves a time-pressure to make a decision, a pressure to agree, and usually results in a bad decision
what is groupthink?
Excitation transfer/two factor theory of emotion
Anger due to immigration ultimately leads us to the term called perceived __________________
injustice