Language
Persuasion
Key Terms
Monroe's Motivated Sequence
Anything Goes!
100
A connotative meaning of a word is 

what the word suggests or implies

100

The emotional effect of a speaker's words is

Pathos

100

The credibility of a speaker before starting to speak

What is initial credibility.

100

At the end of a Monroe's Motivated Sequence Speech, you want to be______ to convey higher energy and immediacy.

What is louder.
100

A speech which is written word for word and read to the audience is NOT extemporaneous, rather it is a ____________ speech.

What is a manuscript speech.

200

A denotative meaning of a word is

the literal or dictionary meaning of a word or phrase

200

The speaker's use of logic (evidence & reasoning) is known as

Logos

200
A constant pitch or tone of voice.

What is monotone.

200

During this step, the speaker paints a picture of an ideal reality or contrasts the positive or the negative. 

What is Visualization.

200
A speaker can build credibility by explaining and enhancing their own __________.

What is competence.

300

Phrases such as "Fit as a Fiddle" and "Busy as a Bee" are example of 

a simile

300
The speaker's credibility is known as 

Ethos

300

The speed at which a person speaks

What is rate.
300

The NEED and SATISFACTION must have a 1:1 ratio of what type of speech order?

What is Problem-Solution

300

Name the 3 modes of persuasion.

Logos, Pathos and Ethos
(Can be stated in any order)

400
"History is a drama with many acts," is an example of a 
Metaphor
400

The type of credibility of a speaker at the end of a speech. 

What is terminal credibility. 

400

A carefully prepared and rehearsed speech that is presented from a brief set of notes is what type of speech?

Hint: You have been giving this type of speech all semester long. 

What is an extemporaneous speech. 

400

This step of Monroe's Motivated Sequence is similar to the introduction in other speeches. 

What is the Attention or Attention Step. 

400

What are the 3 types of credibility?

What is initial credibility, derived credibility and terminal credibility.

500

The quote by President John F Kennedy, "Let us never negotiate out of fear. But let us never fear to negotiate," is an example of what type of parallel structure?

Antithesis

500

The mental give-and-take between the speaker and listener during a persuasive speech is known as 

What is mental dialogue with the audience.

500

A fallacy in which a speaker jumps to a general conclusion on the basis of insufficient evidence.

What is hasty generalization. 

500

Name all 5 Steps of Monroe's Motivated Sequence

Attention
Need
Satisfaction
Visualization
Action

500

A television series clip was shown as an example of why not all arguments are valid. What is the name of the television series? ________________________

What is Big Bang Theory.

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