Leadership/Mgmt
History of SPM
Sport Marketing
Legal
Financial Principles
100

Define Scientific Management

Workers should not be doing the same job different ways, but instead in the “one best way” - more focused on the process

100

What country is considered the birthplace of modern sport?

England

100

What are the four Ps of sport marketing?

Product, price, place, promotion

100

What does D.I.M. stand for?

Develop, Implement, Manage

100

What does ROI stand for?

Return on investment


200
Which form of leadership was concerned with the emotions of the employees and their feelings?

Human Relations Movement

200

What was the earliest example of the club management system?

Thoroughbred racing

200

Sport marketing includes the marketing of what four things?

Products, services, entities, staff

200

Title IX prohibits the discrimination on the basis of what?

Gender

200

What does profit mean?

When you have more revenues than expenses

300

What is one key skill to management?

People skills, communication, managing diversity, managing technology, decision making, organizational politics, managing change, motivation, taking initiative

300

Who founded the modern Olympic Games?

Pierre de Coubertin

300

What is a target market?

A specific group of consumers to whom a product or service is marketed.

300

What is the difference between a plaintiff and a defendant?

The plaintiff is the person who is suing and the defendant is the person being sued.

300

Define debt

The amount of money an organization borrows
from banks or other lenders in the market

400

What are the four functional areas of management?

Planning, organizing, leading, evaluating

400

Who provided stability and structure to baseball?

William Hulbert

400

Who was the earliest pioneer of sport sponsorship?

Albert G. Spaulding

400

What are the four elements of a valid contract?

1) Offer and acceptance
2) Consideration
3) Legality
4) Capacity

400

What are the two primary functions of an organization?


1) How an organization generates the funds that flow into that organization
2) How these funds are allocated and spent once they are in the organization


500

Define planning

Defining organizational goals and determining the
appropriate means by which to achieve these desired goals

500

What are the three different kinds of league structures we discussed?

Oligopoly, hierarchical, and single-entity

500

What were Bill Veeck's two philosophies when it came to product promotion?

1. Fans came to the ballpark to be entertained

2. To build a loyal fan base, the experience of attending a game had to be pleasurable

500

What are the three defenses to vicarious liability?

1) Employee was not negligent
2) Employee was not acting within scope of employment
3) Employee was an independent contractor


500

What is a balance sheet?

A financial statement that summarizes an
organization’s assets, liabilities, and owner’s equity at any given point in time

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