This was our very first project, using data and research to make an informed decision
Placing a Team
This is the class term for public perceptions held about a company and carried, at least partially, by a third party.
Public relations
It's Mr. Blevins alma mater
N.C. State University
This is the most important section of a radio ad... the one where you give the audience something to do
Call to Action
He made all of the ACC perler bead canvases that are posted in the room.
Mr. Blevins
N.C. State defeated this team in the ACC Tournament game we watched in class.
Pittsburgh
The ability of one company to separate itself and its offerings from another company is called this
Separability
It was the final score of the basketball game we watched in class two weeks ago
98-88
How many words matter in advertising media?
EVERY word matters
This team's logo was on Mr. Blevins board every day from the end of February through spring break
USA Hockey
Kentucky Copperheads
We don't use the term logo often... instead we use this term, a recognizable symbol that is a visual representation of a company
Mark
The United States men's ice hockey team won gold in the 2026 Winter Olympics, ending a drought that lasted this many years
46 years
Television ads, radio ads, and social media ads are all this kind of marketing... meant to reach the whole market with no change in advertising
Mass marketing
During his career Mr. Blevins got to host a symposium on the Stanley Cup under this NHL team's umbrella... and where the picture next to his desk was taken
Calgary Flames
We've had two assignments focused on golf tournaments in this class, choosing sponsors most recently... and completing one of these first.
SWOT Analysis
Anyone can be paid to endorse a product, but this type of endorsement is special and can only be provided by a satisfied customer
Testimonial
In logo design, it's the term for a shape formed in a "blank area..." like the H in the Hartford Whalers logo or the "ELB" in the Montreal Expos logo
Negative space
He was the controversial athlete Nike partnered with after he took a knee during the National Anthem
Colin Kaepernick
The only quote in the room is from this legendary head coach of the Green Bay Packers
Vince Lombardi
During our review session yesterday, we wrote a radio ad for this upcoming local event.
Wake Prep Staff vs. Students basketball game
The extent of familiarity with a company and its offerings is called this.
Brand awareness
During the logo design unit, this was the name of the fake team Mr. Blevins designed
When writing a radio ad, word choice matters, like trying to build the juiciest, most succulent one of these we talked about in class.
Chicken wing
It's the number of computers we have in the room
34