Sports Management
What is an Agent?
The legal representative of an athlete or celebrity.
What is a booking Agent?
The firm that contracts with the venue on behalf of the performers.
What is advertising?
A paid form of communication made by a product maker or seller.
What are E-Sports?
Video games played by many people in front of spectators.
What is equilibrium?
The point where the supply and demand curves intersect.
What is a controllable risk?
The type of risk where a loss can be prevented or the likelihood can be reduced.
What is sponsorship?
When a business or individual provides products, services, or financial support for an event or sports team.
What is personal selling?
In person sales that are face to face.
What is a polyglot?
Someone whos peaks multiple languages
What is price discrimination?
When a group, business, or individual is charged with a higher price then others using the same product or service.
What are Ethics?
The system for deciding between right and wrong in a reasoned or impartial manner.
What is the promotional mix?
The blending of advertising, sales promotion, publicity, and personal selling.
What is publicity?
Unpaid media attention that happens on its own.
What is culture?
The shared beliefs, customs, and traditions of a group of people.
What does a markup cover the cost of?
Operating expenses.
What is an insurable risk?
When the chances of a loss are predictable and the amount of loss can estimated.
What are the steps of a promotional plan?
A detailed description of how the four elements of promotion - advertising, sales, promotion, publicity, and personal selling are used
What is a publicist?
A person in charge of maintaining a relationship with the media and news.
What is Prime time?
The time of day when most people sit down and watch TV.
Does loss leader pricing reduce or increase product prices?
Reduce
What year was the world cup held in Russia despite the controversy?
2018
What is the event triangle?
The interaction between the event, sponsors and fans.
How does body language effect entertainment sales?
You are able to read body language and get feedback based off of it.
What is Title IX?
An amendment passed that prohibits the discrimination on the bias of gender in federally funded schools.
What does the business cycle refer to?
The ups and downs of the economy.