MONEY MINDED
The best way to secure the largest gift from a prospect.
What is, a multi-year pledge?
The only benchmark we can control in major gift fundraising.
What is activity benchmark?
Immediately following a prospect briefing meeting.
What is a thank you and meeting debrief email?
Typical generation demographic for major gifts
What is baby boomers?
No thanks, we'll make sure all interviews are scheduled before the cutoff deadline.
What is, How can I help you with interview outreach?
The type of gift most helpful in a capital campaign.
What is cash?
In theory, to raise $10M we'd need to ask for this amount.
What is $30M?
After receiving prospect strategy notes from your client.
What is update the prospect matrix and prompt actionable next steps?
First constituent group to pledge their gifts to a campaign.
Who is the board of trustees?
No thanks, I'll make all my prospect calls on my own.
What is, Can I prepare some talking points for you?
A foundation that distributes funding across a specific geographic area.
What is a community foundation?
Volunteer opportunities, newsletters, and tours
What are ways to engage major donor prospects?
What is prepare the briefing document and meeting packet?
Tool that shows us how much it costs to raise a dollar.
What is a budget?
No thanks, that prospect hasn't given to us for the past three years.
What is, Can we think of ways to gain a reintroduction?
Gifts from this entity cannot be researched.
What is a donor advise fund?
A preference to email requests to prospect instead of calling or meeting them.
What is a fear of asking?
Client asks you to join the solicitation meeting.
What is identify my role in the conversation in collaboration with the client?
A strategy that involves both cash and deferred gifts.
What is a blended gift strategy?
No thanks, the board isn't interested in fundraising.
What is, "How can we reframe fundraising to make it interesting to them?"
A foundation whose support is from a single source.
What is a private foundation?
Three best ways to comprehensively thank top donors.
What is acknowledgement letter, phone call, and a handwritten note?
The list of Top 50 donors is identified.
What is identify a preliminary request target and outline the plan for outreach?
This document outlines donor strategy in detail.
What is a brief?
No thanks, the CEO doesn't want to fundraise.
What is, "Who will be accountable for campaign progress?"