Research
The tool that lets you compare PPC competitors.
What is SpyFu?
Annual Revenue would fall under this category
What is Current State?
The report that shows opportunity close dates in the past
What is the Clean House Report?
Don's Favorite Football Team
What are the Cowboys?
The act of monitoring and participating in social conversations across platforms
What is Social Media Management?
This tool allows you to prospect by seasonality and Co-Op opportunities
What is AdMall?
This is how a client will measure whether or not your campaign is successful
What is KPI attainment
The Salesforce feature that allows you to enter a prospect without creating an account
What is Leads?
The person who drew the logo for the Sacramento Bee Logo
Who is Walt Disney?
The practice of online advertising on social networking channels.
What is Social Media Advertising?
This tool allows you to define a client's customer geography, demographics and life stages.
What is a McClatchy Lift?
This is the information you need to be able to use a Borrell Spending Worksheet
What are number of employees?
This report is tells your manager what you anticipate billing in the current period
What is Best Case to Goal?
1857
What is the year that McClatchy was founded?
This solution is both a Cost Per View/Cost Per Click model.
What is YouTube TrueView?
This tool allows you to pull competitive spend for a specific client.
What is Media Monitors?
This must be done to trigger a strategy board
What is a CIA that's marked completed or clicking submit?
These are the stages of Leads
What are Identified, Qualified, Nurturing, Disqualified & Converted
This is the year that excelerate was founded
2016
These are 3 of the 4 channels are utilized in our Digital Audio Solution.
Spotify, iHeart, SoundCloud, TuneIn
This tool allows you to forecast estimated media spend by tactic and industry.
What is Borrell?
The least important field in the CIA form
What is a trick question because all fields are important?
What are two steps you need to take in order to clean the revenue your house
What are the close date and products scheduled dates?
These 3 states are home to 4 McClatchy Properties each
What are South Carolina, California & Washington?
Name 1 of 2 components that make up our digital tv solution
What are apps on connected devices and "TV like" websites?