Attacking a person instead of their argument
Ad Hominem
This transition introduces supporting evidence after a claim
Furthermore
A commercial uses statistics showing 9 out of 10 dentists recommend a product
Logos
"Her smile Shined like the sun"
Simile
"Never give up. Never give up. Never give up hope."
Repetition
Misrepresenting someone's argument to make it easier to attack
Straw Man
This transition signals to an opposing viewpoint
However
A speaker describes strugglings struggling families to makes the audience feel sympathy
Pathos
"Time is a thief that steals our moments
Metaphor
" Peter Piper picked a pack of pickled peppers"
Alliteration
Saying there are only two choices when more exist
False Dilemma
This transition signals a logical result from earlier information
Therefore
A scientist presents research findings to support a claim
Ethos
" The wind whispered through the trees"
Personification
Sting "Great Job!" after someone makes a mistake
Verbal irony
"Everyone in my grade has this app, so it must be the best one"
Bangwagon
In a movies, the audience knows the villain is hiding in the house but the character does not
Dramatic Irony
A writer includes percentages and data charts to support their arument
Logos
" The icy wind stung my face as leaves crunched beneath my feet"
Imagery
In a movie, the audience knows the villain is hiding in the house but the character does not
Dramatic Irony
"If we allow one late assignment, soon no one will ever meet deadlines again"
Slippery Slope
A fire station burns down unexpectedly
Situational Irony
A famous doctor support a new medicine in an advertisement
Ethos
"I've told you a million times already"
Hyperbole
A fire station burns down unexpectedly
Situational Irony