This collection of firms are in the same industry and have similar strategies
What are Strategic Groups?
This is the reason the industry development stages follow an S-shaped curve
Timex used this initial pricing strategy to enter the watch market in a nonthreatening way
What is low price strategy?
This action allows you to make your product more appealing to your target market
What is Product revision or redesign?
This is the measure that will be used to determine success of each firm relative to others in the class
What is the balanced scorecard?
This difference in dimensions of strategy reflects the width of its product line
What is specialization?
During this lifecycle stage, buyers rush into the market
What is the Growth Stage?
A firm that can make nonthreatening actions in a market because of its standing in that market is__________
What is a traditional industry leader?
This is the highest percent of plant capacity you can use
What is 200%?
This number represents money you have left after paying debts and taxes
What are Retained Earnings?
These factors deter firms from moving from one strategic position to another
What are Mobility Barriers?
This term represents the forces in the market that create pressures for change
What are evolutionary processes?
This method of creating a defense against the five forces occurs when a company matches its strengths and weaknesses to the structure of the industry
What is positioning?
This part of your budget focuses on making customers aware of your product
What is the Marketing budget?
This rating will affect a long-term financing option
What is bond rating?
This factor will influence the amount of rivalry in a particular industry
What is the number of strategic groups?
This evolutionary process represents broadening of a product's appeal
What is change in buyer segments served?
This size market share is required for a low cost strategy to be successful
What is a high market share?
This element of the HR module enhances employee skills
What are Employee training programs?
An error in this practice can result in stockouts
What is forecasting?
These two different categories are used when identifying strengths and weaknesses in an industry analysis
What are structural and implementaional?
This long-run change in growth occurs when the potential customer group decreases
What is penetration of the customer group or change in demographics?
This risk occurs when a strategy becomes too narrow, perhaps alienating customers in the target segment
What is a risk of focus strategy?
This element addresses making changes in business processes
What are TQM initiatives or practices?
Investing too little in this area can delay product development cycle time
What is compensation to scientists and engineers?