Numbers
How many invoices does a client receive with Streaming TV?
One
What percent transparency does Audience Trak provide a client?
100%
Can we target by zip code?
Yes
Going forward, Streaming TV needs to be part of every ________________.
conversation
Names of the types of viewers as it relates to Streaming TV?
cutters, nevers, stackers & bingers
How many set top boxes are in the SR footprint?
25+ million
What is the average lift when using traditional TV with Streaming TV?
17%
What is the number #1 thing that Streaming TV delivers?
Audience
More is _____________.
measurable
Name a cable network app?
CNN, ESPN, HGTV
How many devise on average are in a household?
11
What percentage of people streamed some type of content in the last 30 days?
78%
What is the most affordable Streaming TV pricing option?
$6,000 over 12 months
Comscore, Polk, IHS Markit, Experian, MRI Simmons are all _________ data sources.
3rd party
Name three Streaming TV targeting options?
ROS, audience, geography, lifestyle, contextual & behavioral
How many audiences are now available to select from when using Streaming TV?
22
What is the penetration when using traditional & Streaming TV together?
95%
What are the 3 key differentiators of our Streaming TV product?
more data, more reach & more transparency
Creative, device, network, daypart/day, impressions & geography are all shown by _____________ reporting.
Audience Trak
Name a virtual pay service?
Sling, Fubo, Philo
How many cable, OTT nets, & publishers does SR's Streaming TV inventory include?
250
What percentage of people think of Streaming as an addition to TV not as a replacement?
48%
What two examples were used in the training that you could use to explain Streaming TV to make it relatable?
video game & chocolate
Popular ad supported streaming services SR places clients ads in are _______, ________ & ________.
Pluto, Roku & Vudu
What doesn't SR do, that some of our competitors do as it pertains to Streaming TV?
No open exchanges. No ads within user generated content.