Marketing
Cognitive Dissonance
Mental discomfort after a purchase
(Top down / Bottom up / Lateral)
Top down
Walt Disney's first park
Disneyland
Basic Accounting Equation and the Sheet that it's shown on
Assets = Liabilities & Owner's Equity
Balance Sheet
When a decision-making process involves deciding between right and wrong based on societal standards, is ethics or morals used?
Morals
Term for the group of people a company is focusing their marketing on
Target Audience
4 Functions of Management
Planning, Organizing, Leading, Controlling
Bankruptcy
Difference between Assets and Liabilities
Assets you own
Liabilities you owe
One of the main purposes of the Sarbanes-Oxley act.
To protect whistleblowers
4 Ps of Marketing
Product, Price, Place, Promotion
Controlling defined
The process of getting feedback on what has been implemented and analyzing what works and what doesn't.
Person who started Amazon
Jeff Bezos
Formula for calculating Net Income/Loss
Revenue - Expenses
If your boss suggests manipulating accounting records, would you? Your decision is based on your what?
Ethics
A company that helps a community in need is utilizing what marketing strategy?
(Personal sale, advertising, public relations, sales promotion)
Public relations
Cash Cow explained
First business Elon Musk created
Zip2
Accounts impacted (and how) by a company getting a bank loan.
Cash is debited and Notes Payable is credited.
Money that a company has made that an owner wants to re-invest into the company.
Retained earnings
Good or Service
Product
What did the Hawthorne Studies Prove
Employees work more when they are being monitored
Oprah Winfrey got her first job after what.
Winning a beauty pageant
Extended accounting equation
Assets = Liabilities + (revenue - (expenses + dividends))
List some things that all entrepreneurs seem to have in common
Strong work ethic
Charisma
Confidence
Risk takers