Purpose
What does 'purpose' mean?
Why an author wrote something
Commercial
What is the medium of The Omnivore's Dilemma?
Text
Name of the video
No free lunch
This plant is in nearly every supermarket product.
Corn
What are two different purposes for writing?
To inform or convince
What are the 4 different motives?
Commercial, Social, Political, Environmental
What are the four mediums main mediums?
Video, text, audio, infographics
Speaker of the video
Michael Pollen
+50 extra: who is he?
Organic means a crop or animal is grown or raised without using ______________.
Pesticides, chemicals, antibiotics, steroids.
What is the purpose of the video?
To convince
What is the main motive of the video?
Social
What is a benefit of video and audio mediums?
You don't have to be able to read
What is the specific purpose of the video?
To convince people to spend more money on food that is better quality
This is a sweetener made of a popular crop.
High fructose corn syrup
What is the purpose of the Omnivore's Dilemma?
To inform and convince.
What are all of the motives of the Omnivore's Dilemma?
All of them.
What is an advantage of infographics/charts?
They take complicated ideas and turn them into "bite-sized" information that is easier to understand
"Eating cheap food leads to more health problems"
Inventor of supersized portions at the movie theater.
Wallerstein
What is the difference between purposes?
Inform: provide information
Convince: persuade or attempt to get the reader to agree with your argument
Verbal question
Answers may vary
What are two advantages of the text medium?
It is detailed and specific
You can annotate
What is an advantage of having a single speaker present his argument?
Watching someone speak in a personal style makes us trust the information
What is The Omnivore's Dilemma?
How do we decide what to eat?