This feature helps agents organize contacts into six simple relationship buckets like Active Clients, Past Clients, and Leads.
What are Groups?
This AI-powered tool identifies contacts most likely to sell within the next 12 months.
What is Likely to Sell?
This tool helps agents create pricing strategies using AI-powered comparable properties and visual reports.
What is the CMA?
This feature shows real-time listing performance metrics such as views, visitors, and traffic sources.
What is Listing Insights?
This strategy helps agents build demand before a home ever hits the MLS.
What is 3-Phased Marketing?
These custom labels help agents organize subsets of contacts for activities like newsletters or holiday cards.
What are Tags?
Contacts are prioritized using these three confidence levels.
hat are Low, Medium, and High?
This tool shows how many buyers are actively searching at different price points.
What is Buyer Demand?
This tool centralizes documents, communication, timelines, and listing performance for clients.
What is Client Dashboard?
This phase allows agents to gather feedback without accumulating days on market.
What is Private Exclusive?
The HOME CRM is described as the only fully connected platform that shows agents exactly who to...
What is reach out to next?
This is the amount of time it can take for a Likely to Sell score to appear on a contact.
What is up to 96 hours?
This feature helps agents identify and connect with other agents who are active or sold in a listing's market.
What is Agent Network?
This feature shows which agents have buyers actively engaging with a listing through views, favorites, and tour requests.
What is Reverse Prospecting?
One major benefit of a phased launch is avoiding this negative listing metric.
What are days on market? OR What are price reductions?