DEMAND
SUPPLY
DEMAND 2.0
SUPPLY 2.0
S & D
100

the desire to own something & the ability to pay for it.

DEMAND

100

the amount of a good or service that is available.

SUPPLY

100

 good that consumers demand more of when their income increases.

NORMAL GOODS

100

A very important influence on supply is

SUPPLIER'S INPUT COST

100

Latin phrase for “all things held constant”

CETERIS PARIBUS

200

takes place when a consumer reacts to a rise in the price of one good by consuming less of that good

THE SUBSTITUTION EFFECT

200

producers offer more of a good or service as its price increases & less as its price falls.

LAW OF SUPPLY

200

are the statistical characteristics of populations; age, race, gender, occupation, income levels.

DEMOGRAPHICS

200

There are several factors that influence the change in supply:

INPUT COSTS, GOVERNMENT POLICIES, NON-PRICE DETERMINANTS

200

plays an important role in many trends.

ADVERTISING

300

The law of demand is the result of not just one pattern of behavior, but two separate patterns that overlap.

SUBSTITUTION EFFECT & INCOME EFFECT

300

how much of a good or service a producer is willing to sell at a specific price.

QUANTITY SUPPLIED

300

buy in smaller quantities, or not at all, if your income were to rise & you could afford something.

INFERIOR GOODS

300

is a government payment that supports a business or market.

SUBSIDY

300

factors other than price that can affect demand for a particular good or service.

NON-PRICE DETERMINANT

400

says that when a good’s price is lower, consumers will buy more of it.

LAW OF DEMAND

400

These 2 movements, combine to create the law of supply. 

EFFECT OF PRICE ON PRODUCTION, EFFECT OF PRICE ON NUMBERS OF SUPPLIERS

400

Changes in the size of this will also affect the demand for most products.

POPULATION SIZE

400

This is how rising prices draw new firms into a market & add to the quantity supplied of the good or service.

EFFECT OF PRICE ON NUMBER OF SUPPLIER

400

is a tax on the production or sale of a good.

EXCISE TAX

500

 the change in consumption that results in response to changes in price.

INCOME EFFECT

500

The promise of higher revenues generated by each sale encourages the firm to produce more.

EFFECT OF PRICE ON PRODUCTION

500

The current demand for a good is positively related to its expected future price.

CONSUMER EXPECTATIONS

500

the relationship between marginal revenue (price) and marginal cost.

INPUT COSTS

500

 is government intervention in a market that affects the price, quantity or quality of a good

REGULATION

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