What are the 3 types of examples discussed in this chapter?
Brief, Extended, and Hypothetical Examples
Statistics are numerical examples of this.
Data
Testimony consists of quotations or paraphrases used to support this.
To restate or summarize an author's ideas in your own words.
Paraphrasing
Speakers should use examples to do this to their ideas.
Clarify
What is a tip for using examples in your speeches?
To reinforce/personalize your ideas.
Statistics are often used to clarify or strengthen a speakers...
Point
Testimony from recognized experts in their fields.
Expert Testimony
Testimony presented word for word.
Direct quotation
Examples should be representative and not focus on these unusual types of cases.
Rare or exceptional cases
What helps put abstract ideas into terms that listeners can easily understand?
Concrete Terms
When used properly, statistics can make us feel more secure in our...
Knowledge
Expert testimony becomes especially important when a topic is controversial, or the audience is skeptical about this.
The speakers point
Quotations are most effective when they are brief and convey your meaning better than you can, or when they are particularly what?
Eloquent, witty, or compelling
Examples that include everyday details are described as being vivid and this.
Richly textured
This type of example can add human interest when speaking to a general audience.
Personalized Example
Speakers should seek figures gathered by this to avoid possible bias.
Objective means
Testimony from ordinary people with firsthand experience or insight on a topic.
Peer testimony.
Give one situation in which paraphrasing is better than using a direct quotation.
When the wording of the quotation is obscure or cumbersome.
The more vivid your examples are, the more likely they are to have this on your audience.
Impact
A story, narrative, or anecdote developed at some length to illustrate a point.
Extended Example
Speakers should use statistics this way because too many numbers can cause an audience to lose interest.
Sparingly
Peer testimony can be valuable because it provides this type of viewpoint on an issue.
Personal viewpoint
Give another situation in which paraphrasing is better than using a direct quotation.
When a quotation is longer than 2/3 of a sentence.
When delivering an extended example, speakers should use their voice, change their speaking speed, pause, and maintain this with the audience.
Eye contact