Operates through developing an emotional connection with the audience
What is Pathos
100
Persuades through facts and reasoning
What is Logos
100
Opportune historical, ideological or cultural moment, namely attention to the right time and place for an argument
What is Kairos
100
Popular opinion or beliefs- learned value system, since it refers to those values/beliefs deeply held by a particular community at a particular moment in time
What is Doxa
100
Functions as an appeal to the authority or credibility of a persons character
What is Ethos
200
Involves practice of over emphasizing authority or ethos rather than focusing on merits of evidence itself
What is Authority over evidence
200
Strategy attempts to persuade by reducing credibility of opposing positions through attack on character
What is Ad hominem
200
Powerful strategy of argumentation; claims two things resemble each other when they do not
What is False analogy
200
Ambiguous terminology that misleads the audience or confuses the issue
What is Equivocation
200
Misrepresentation of skills and wisdom, contents to be an authority based on overinflated or fallacious suggestion of expertise
What is Argument from authority
300
Fake or distorted representation of a counterargument so as to have something to easily argue against and to present the writers own position in a more favorable light
What is Straw man
300
Involves the oversimplification of a complicated issue
What is Either or Argument
300
An argument that presents only one side of an issue
What is Stacking the Evidence
300
This form of circular logic uses an argument as evidence for itself, thereby evading the issue at hand
What is Begging the Question
300
Some arguments employ unrelated information in order to distract the audience's attention from the issue at hand
What is Red Herring
400
Sometimes called the Ad Populum argument, this emotional fallacy hinges on the premise that since everyone else is doing something you should too
What is Bandwagon Appeals
400
Draw conclusions too quickly without providing enough supporting evidence or considering all the nuances of the issue
What is Hasty Generalization
400
In this fallacy the author amplifies a perceived need or creates a completely new one
What is False Needs
400
This variation of the scare tactics suggests that one will lead to a chain of events that results in an unforeseen, inevitable, and usually undesirable conclusion, without providing evidence to support the claim
What is Slippery Slope
400
Pathos capitalizes on the audience's fears, sometimes unreasonably, to make a point
What is Scare Tactics
500
Techniques that are used to move and convince an audience
What is Rhetorical Strategies
500
The ability to see the available means of persuasion in any given situation
What is Rhetoric
500
An argument that presents only one side of an issue
What is Stacking the Evidence
500
Dynamic relationship between audience, author, and argument