Digital Marketing & Social Networking
Accounting & Financial Statements
Financing the Enterprise
Financial Management and Securities Markets
Miscellaneous
100
Companies using mobile tools to create effective campaigns since consumers increasingly do their business and shopping from smartphones.
What is mobile marketing?
100
A "snapshot" of an organization's financial position at a given moment.
What is a balance sheet?
100
Anything generally accepted in exchange for goods and services.
What is money?
100
The managing of short-term assets and liabilities.
What is Working Capital Management?
100
The total profit (or loss) after all expenses, including taxes, have been deducted from revenue.
What is net income (or net earnings)?
200
Any attempt to conduct fraudulent activities online.
What is online fraud?
200
A financial report that shows an organization's profitability over a period of time - month, quarter, or year.
What is an income statement?
200
Any movement of funds by means of an electronic terminal, telephone, computer, or magnetic tape.
What is Electronic Funds Transfer (EFT)?
200
1% discount is given if paid in 10 days, and the full amount is due in 30 days.
What information does the phrase, "1/10 net 30," communicate?
200
A summary of a firm's financial information, products, and growth plans for owners and potential investors.
What is an Annual Report?
300
When criminals obtain personal information that allows them to impersonate someone else in order to use their credit to access financial accounts and make purchases.
What is identity theft?
300
Assets = Liabilities + Owners' Equity
What is the accounting equation?
300
An agency that regulates and charters credit unions and insures their deposits through its National Credit Union Insurance Fund.
What is the NCUA?
300
Compares current stock prices with those in a specified base period.
What is an index?
300
Unsecured, secured, serial, floating-rate, and junk.
What are the different types of bonds?
400
Consists of the ideas and creative materials developed to solve problems, carry out applications, and educate and entertain others.
What is intellectual property?
400
an individual who has been state certified to provide accounting services ranging from the preparation of financial records and the filing of tax returns to complex audits of corporate financial records.
What is a Certified Public Accountant (CPA)?
400
The four major functions of the Federal Reserve are to control the money supply with monetary policy, manage regional and national check-clearing procedures, supervise the federal deposit insurance of commercial banks in the Federal Reserve system, and this
What is regulates financial institutions?
400
Sequence of small bond issues of progressively longer maturity.
What are serial bonds?
400
The routine, day-to-day recording of business transactions.
What is bookkeeping?
500
Increasing brand awareness, taking advantage of social networks or virtual worlds to form relationships and generate positive publicity about products.
What are some promotion considerations as they relate to digital marketing?
500
The internal use of accounting statements by managers in planning and directing the organization's activities.
What is managerial accounting?
500
Open Market Operations, Reserve Requirements, Discount Rates, Credit Controls
What are the Federal Reserve's four main monetary policy tools?
500
The length of time a project or asset is expected to last, the stability and competitive nature of the marketplace and the world economy.
What are factors that influence risk?
500
Companies can upload ads and informational videos about their products and can market themselves visually by displaying snapshots of company events, staff, and/or products.
What is the importance of video and photo sharing activities as marketing tools?
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