THD & BEHR Culture
In 2025 this paint company was named PARTNER of the Year in the USA, Canada, & Mexico by The Home Depot. (A complete sweep!)
What is BEHR Paints?
This interior primer is designed specifically to seal new drywall and plaster and can cover approximately 40 sheets of drywall per bucket.
What is KILZ PVA?
Introduced on August 31st, 2021 - This product includes One-Coat-Hide, and block-resistance among its many features.
What is BEHR Dynasty?
This paint offers 100% acrylic resin and outstanding dirt pickup resistance.
What is e600?
This program is a must-have for any pro! Manage purchases, earn perks, store receipts and much more with just an easy signup.
What is Pro Xtra?
Emphasizing customer service and a value-first philosophy, The Home Depot began rolling out this sales model to help associates and specialists to Greet, Engage and Thank each customer.
What is GET? (GREET, ENGAGE, THANK)
This stain-and-odor-blocking primer uses advanced epoxy resin to tackle tannin, water, fire damage, smoke and nicotine—and can even be used on subfloors to block pet odors.
What is KILZ Restoration?
This SCRUBBABLE, low VOC paint line is consistently ranks among D24's top selling SKUs across the country.
What is Premium Plus?
Keep your home looking newer, longer with this product, which features 10-year fade protection*.
What is BEHR Dynasty?
Why pay more? This value-add saves money on every paint purchase - just call your BEHR rep for help with escalating your customer.
What is THD's Pro Paint Discount?
After seeing BEHR Pro paint purchases grow by ~70% since 2020, THD introduced this specialty paint role help engage PRO customers, provide excellent service, and foster a "Paint Store Experience".
What is the HD PPSS?
This water-based primer matches the performance and quality of a can of KILZ Original (EXCEPT for subflooring).
What is KILZ Original Water-based?
Pros love this product for its easy to use application and SCUFF-RESISTANT properties. Reducing callbacks and boosting customer satisfaction all at a great price!
What is BEHR Ultra?
Offering adhesion over chalky surfaces, early rain resistance, and exceptional stain blocking properties - this exterior paint can handle even the toughest of pro paint jobs.
What is BEHR Marquee?
Same-day, Next-day, down the street, or across the country - this service ensures that your pro gets the paint they need every time. Just call your BEHR rep!
What is Delivery?
In 2025, The Home Depot became the exclusive retailer of this product line, ranked among one 2026's most trusted brands in the paint industry.
What is KILZ Primers?
This high-hiding primer combines excellent sealing, adhesion, and flexibilty and is great for exterior projects.
What is KILZ Premium?
This product hit the scene touting a One-Coat-Hide guarantee in over 1000+ colors, and changed the paint landscape forever.
What is BEHR Marquee?
With a durable and long-lasting finish and low-temp application window, pros can feel confident using this paint and primer for their exterior seasons.
What is Premium Plus?
Help Pros to save their colors, build a paint quote, and manage their projects all from the paint or pro desk!
What is One Paint?
Behr began it's Day-1 partnership with The Home Depot in this year, being on THD shelves since opening day.
What is 1978?
Introduced in 1974, at the National Paint Show - this product quickly became one of the most trusted names in priming and acted as the first ever product to use the KILZ brand name.
What is KILZ Original?
This product competes directly with Pro Mar 400, and features a dead flat finish along with excellent sprayability.
What is i100?
Excellent results at a great price, this paint early rain resistance, dirt & stain resistance, and even enhanced mildew resistance to help pros feel confident on their projects.
What is BEHR Ultra?
Amazing customer service is just a call away!
What is the THD & BEHR selling team?