Canons of Rhetoric
This canon relates to remembering enough of your speech so you can present it fluently?
Memory
Who wrote the Five Canons of Rhetoric?
Cicero (Roman Orator)
This technique evokes specific emotions in the audience to make them feel the way the speaker wants them to feel.
Appeal to emotions/Emotive Language/Pathos
This is a kind of data speakers use to make the message they send quantifiable, thus building their credibility.
Facts and/or statistics
This canon is the last of the Five Canons of Rhetoric.
Delivery
Which country did Rhetoric originate from?
Ancient Greece
This is a persuasive appeal to the audience's rationale, to make them think in an objective, analytical way.
Appeal to Logic/Logos
Speakers build credibility by explaining why they are an ______________ on the subject, showing that they have reason to know more than others.
Expert
This canon relates to the organisation of your content in good order so that the ideas can work together cohesively.
Arrangement
Who has been nicknamed "The Father of Rhetoric"?
Greek Philosopher Aristotle (For his ground-breaking work in the field of rhetoric)
This technique involves saying something over and over again for emphasis.
Repetition
Speakers include specific language (Eg. 'RAM' or 'hard drive'), also known as ________________ to show their knowledge on the subject.
Jargon
This canon requires clarity of purpose and understanding of the subject and audience in order to convince.
Invention
What was Rhetoric first used for in Ancient Greece?
To develop tactics of persuasion to assist in legal disputes.
This technique uses a query to make a point rather than to get an answer.
Rhetorical Questioning
Speakers mention their _________________ such as 'Dr Jennifer Warne MD' to increase their credibility.
Credentials/Qualifications
This canon relates to the process of choosing your language and constructing your presentation with the use of persuasive techniques to achieve desired effect on audience.
Style
The focus of Rhetoric in ancient times used to be on the speaker, but in the 20th Century, this focus shifted to the __________________.
audience/reader/listener
This is an appeal to the moral values and or guiding principles of an individual/group of people.
Appeal to Ethos/Ethics
Speakers also cite trustworthy ______________ , to show where they have taken their material/information/data for their speech from, in order to build credibility.
Sources