Events purposely staged for the media that nonetheless look spontaneous
What is media events
100
Popular video website that has an immediate effect on politics
What is You Tube
100
The media act as key linkage institutions between the ____ and the _____
What is people; policy makers
200
The President that is given credit for "practically inventing media politics"
What is Franklin D. Roosevelt
200
Currently what is the average time of a sound bite
What is 7-8 seconds
200
Television, radio, newspapers, magazines, the Internet, and other means of popular communication
What is mass media
200
Two tools policy entrepreneurs use
What is press releases, press conferences, letter writing, convincing reporters and columnists to tell their side, trading on personal contacts, and staging dramatic events
200
Widespread access to _______ was the greatest boon to democracy
What is information
300
What two scandals soured the press on government
What is Watergate and Vietnam War
300
Specific locations from which news frequently emanates, such as Congress or the White House
What is beats
300
What fraction of the prominently aired ads are negative commercials in recent presidential elections
What is 2/3
300
The issues that attract the serious attention of public officials and other people actively involved in politics at the time
What is policy agenda
300
The media's watchdog function helps to restrict _____
What is politicians
400
Two examples of "print media" and two examples of "broadcast media"
What are newspapers, magazines, television, radio
400
Approximately ___ percent of reporters identify themselves as Republicans
What is 15%-25%
*Bonus: 19% (100)
400
A politics in which the behavior of citizens and policymakers and the political agenda itself are increasingly shaped by technology
What is high-tech politics
400
Type of firms do groups, individuals, and even countries hire to create media coverage for their issue positions
What is public relations firms
400
What does the Supreme Court not allow to cover its proceedings
What is TV cameras
500
Created in 1934 to regulate the airways
What is the Federal Communications Commission (FCC)
500
An intentional news leak for the purpose of assessing the political reaction
What is trial balloons
500
Approximately ____ percent of presidential campaign spending is now devoted to TV ads
What is 60%
500
People who invest their political "capital" in and issue
What is policy entrepreneurs
500
The Supreme court rarely gives interviews, so they only receive ___ percent of media coverage