The Primed Consumer
This type of Consumer is always on, passionate, interested and lifestyle-oriented.
The Enthusiast
What % of our audience reads shopping content online
98%
This type of consumer is actively looking for something specific. They are research-oriented and solution-minded.
In-Market Consumer
What is the average household income of our audience?
$103k
This property aims to save the consumer money. Its consumer values price as its main purchasing decision. Its deals drive over 500K monthly orders.
Jan's son Marco will be going to college this fall and she is in the market for a laptop. She's been searching for weeks. What type of consumer would label Jan?
In-Market Consumer
What is our average click to conversion rate?
6%
This ZMG property voted the #1 tech research site. Research, reviews, and lab-based testing facilitate calculated and high AOV purchases.
Jenny loves to shop, she is always in the mood for a good deal even if she doesn't need anything. What type of shopper is Jenny?
The Enthusiast
How many million global visits does our portfolio receive per month?
334MM
This ZMG property's expertise lies within the tech culture. It's consumer likes to stay up to speed with the latest trends and they are inspired, passionate and most likely to make an impulse purchase.
Mashable
ZMG is currently working on trademarking this term.
The Primed Consumer
How many web properties are a part of the ZMG portfolio?
250
This ZMG property makes saving money easy. It guarantees the best price. It prevents cart abandonment by offering coupons and Cash Back.
RetailMeNot