The Approach
As an activator, this is what you walk in to get at every potential partner
What is a sit down?
Number of Emotional Behaviors
Intro, Goals, Pains/Needs, and Transition to Interest are the structure for
What is Empathy Meeting?
What we call our images on the app
What is High Quality Content?
This person is the one who you want to speak to gain empathy and create rewards with
What is Marketing Decision Maker/Decision Maker?
Interested, Skeptical, Prideful, Overwhelmed, Powerless, Indecisive
What are the Emotional Behaviors of Partners?
What is Walk In Activity in Salesmate?
You must be this to access the reward and have the ability to tap into it
What is a paying member?
If we have time, we tell college student staff members this to get them bought in on Zupp before they become a partner
What is we give staff members a Free 6-month membership?
You do this when a potential partner is skeptical because of competitors
What is seek to understand?
Asking about these help build friendships with potential partners
What are their goals?
Zupp members use Zupp daily as a...
What is Daily Decision Making Tool?
When you can't catch the DM in person you do this until you set up a phone call, sit down, or get a NO
What is follow up?
You focus on this when the person you speak to is unable to make marketing decisions
What is focus on getting and/or the phone number of the DM?
Finding out these help guide you into creating rewards that will help potential partners where they need it the most
What are pains/needs?
This ensures we can track redemptions and verify if someone is a paying member
What is tapping the purple button?
You say this when the DM tells you they can't talk and/or are too busy
What is "I just need 10 minutes of your time, when's a good time to swing by again?"
You might respond with this based on which Emotional Behavior? "Just so I hear you correctly, you're saying there's not really any opportunity for any new customers to come in?"
What is Prideful (Big Ego)?
What is what inspired you to start working here?
The 4 I's
What is Invitation, Inspiration, Incentive, and Intention?