Project 1: Choosing your Teen-based business
Project 2: Creating the Company Description
Project 3: Creating a logo and tagline
Project 6: The Business Card
Project 7: the letterhead and 19: Business Plan Cover
100
What are some major factors to consider before selecting your business?
Your interests, abilities, do you have the startup money and necessary resources?
100
Where is the company description and where is it located?
A company description provides the reader with a brief overview of the business. It is located near the beginning of the business plan.
100
What is a logo and how is it created?
a name, symbol, or trademark, desgined for easy recognition. it is created with a combination of text and graphics
100
what is a business card?
a small card printed or engraved with a person's name & business affiliation
100
What is a company letterhead and what does it consist of?
it is a heading that is printes at the top of a leter sized paper a letterhead has the company name, logo, address, website, telephone, and fax number on it
200
Will consumers buy what you are selling?
Profit Potential
200
What are the nine components that are listed in the company description?
1) the company name 2) a general summary of the business 3) a declaration of a business form of ownership (sole ropietorship, partnership, or corporation?) 4) an industry classification for the business 5) the location of the business 6) the year the business was formed 7) the primary function of the business (the main product or service provided) 8) how many employess there will be if any 9) who will be providing advice on legal, insurance, and accounting issues ( if anyone)
200
List the types of documents that logos are used on (five)
1) business cards 2) letterheads 3) advertisements & flyers 4) brochures 5) signs & posters
200
List the items used on a business card (five)
1) job title 2) address 3) e-mail address 4) web site address 5) telephone and fax number
200
When creating the letterhead, which document should you refer to?
the business card
300
Make sure you enjoy it, you will be doing it everyday!
Pleasure
300
A business name should: (nine things)
CONVEY 1) an immediate impression of your business 2) expertise in the products&/or services being offered 3) the value & uniqueness of your products/service 4) the qualities & benefits of your products/service 5) the desired style & image for your business BE 1) pleasant and positive to hear 2) easy to pronounce 3) easy to remember 4) non-limiting to accomodate future growth & expansion of the business
300
When designing a logo, what guidelines should be followed? (four)
1) your logo should project your company's image 2) your logo should be simple 3) your logo should be unique, easily recognizable, and it should be different from your competitiors 4) if you will be using a color printer, keep the number of colors to a minimum
300
List the elements contained on a business card (nine)
1) business name 2) postal mailing address 3) telephone and fax number 4) web site address (URL) 5) the business logo and tagline 6) name and job title of the individual 7) e-mail address of the individual 8) sometimes an additional graphic 9) brief list of products &/or services offered by the business
300
where is the first letterhead preprinted or inserted on the first page of the document?
the first 2-2.5 inches of space in the top margin
400
When will you be able to operate your business?
Availability
400
When selecting a business name, it is important to do what? Where can you check this?
See if the business name is being used and/or trademarked. You can check this on the USPTO website
400
What is a tagline and what's the purpose? What is another term for tagline?
a represented phrase or selection of words associated with a specific individual, organization, or product. the purpose is to create a first impression. another name is slogan.
400
List the tips you should consider when creating a business card (six)
1) information 2) do not overcrowd 3) consistency 4) typefaces (font) 5) proportion 6) have a paper plan
400
why is it important to have a business plan cover page?
its the first impression a business will mak
500
What is the website for the OOH handbook? What's the purpose?
www.bls.gov/oco The purpose is to explore possible businesses to start
500
A business name should not: (six things)
1) deliberately contain misspelled words 2) be too similar to other business names 3) offend or embarrass potential customers 4) be too vague or too general 5) begin with an article (A,AN,THE) 6) consist of more than two or three words
500
List five characteristics a tagline should include
1) be short and to the point 2) consist of no more than 4-6 words 3) convey a message to what your business provides 4) be consistent with your logo design 5) be easy to remember with your potential customers
500
list two reasons why you should include a business card on a business plan
1) it projects a level of professionalism 2) it helps give the reader of the busines plan a clear image of the company's identity & image
500
whats included on a business plan cover page? (six)
1) the company name and/or logo 2) the title "business plan" 3) the month and year the business plan was created 4) the name and title of the person preparing the document 5) a sentence the reads: "this document contains confidential and propietary information belonging exclusively to " 6) the address and telephone number of the business
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