Links
Hyperlinked text that takes you to another page within the same website
What is an Internal Link?
Can only crawl text
What are search engine bots?
Between 50 and 160 characters
What is the character limit for a meta description?
an incoming hyperlink from one web page to another website.
What is backlinks?
The visible character and words that hyperlinks display when linking to another document or location on the website
What is anchor text?
first clue search engines use to identify relevant websites for search user
What are keywords?
Relevance, Prominence, and Proximity
What signals of local search results are normally returned to users?
The number of times should you include a primary nonbranded keyword in a 500-word blog
What are 5 primary non-branded keywords?
A structured data vocabulary that helps search engines better understand the information on your website in order to serve rich results
What is Schema markup?
Important tools that help ensure only valuable website content is indexed
What is Robot.txt files and rel=no follow tags
Single-page sessions divided by all sessions or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server.
What is the bounce rate?
Will adjust content to suit the device screen size
What are responsive pages & or dynamic content?
These are three platforms/tools that can help SEO specialists to find blog topics
What is Competitor Research, Moz, Google Trends, or SEMRush?
data that has a standardized format for efficient access by software and humans alike
What is structured data?
The required number of hyperlinks that navigate you through the same site in a blog or WP
What are 3-5 interlinks?
The number of unduplicated visitors to your website over the course of the specific time period in Google Analytics
What is a unique visitor?
What is the role of search engine web crawler bots in SEO.
Bots crawl webpages and index them based on their topic. Bots then rank the pages against the search engine’s criteria. When users enter terms into the search bar, crawler bots select pages indexed on that topic and display them in ranked order.
The number of internal links that should be in a 500-word blog
What are 3 internal links?
An HTML element that helps webmasters prevent duplicate content issues in search engine optimization by specifying the "preferred" version of a web page.
what are canonical links?
What is "nofollow"?
It defines it as starting whenever the first page is viewed by the user and ending when 30 minutes of inactivity have occurred thereafter on the last page visited. These types of KPIs can last for hours.
How long does a "session" last in Google Analytics?
The two local SEO Google tools and systems found in the SERPs for branded and non-branded keywords
What are Google Local Finder and Google Maps?
How can technology impact SEO?
users rely more on AI, machine learning voice assistants, without screens, SEO may have to incorporate more audio into websites to provide audible, rather than visualSERPinformation
A series of redirects that go from one URL after another forces users and search engines to wait until there are no more redirects to step through within the htaccess.
What is a redirect chain?