Do You Even Google Bro?
This acronym refers to making your website easier to find on Google.
What is SEO?
This term refers to the practice of promoting a Facebook post so that it appears higher in users' News Feeds.
What is boosting a post?
This graphic can show where users clicked on your website and how often.
What is a heatmap?
Many common phrases that refer to things you don't want to do come from this profession related to healthcare.
What is the dentist?
These types of issues are inherent to the structure of your website, and actively reduce your rank.
What are technical SEO Issues?
This type of advertising shows your product or service to people who have been to your website before.
What is re-marketing?
This is used to get users to engage with your business in some way including purchasing, calling, or filling out a form.
What is a call to action (CTA)?
Walking into this type of business is always a "Treat" but some people might find themselves "Gluteon" for punishment after.
What is a Bakery?
Generally comprised of 3 or more words, we use these to match for more specific queries on Google
What is a long-tail keyword?
On Facebook, this feature allows you to create a list of users who have engaged with your content in the past and then target ads specifically to those users.
What is a custom audience?
This is a method of experimenting on your website that shows select users different versions of your website and measuring the results.
What is A/B testing?
You may have a hard time seeing it, but this business needs help too!
What is an optometrist?
This metric, calculated by dividing the number of impressions by the number of clicks on an ad, can help determine the success of a Google Ads campaign.
What is click-through rate (CTR)?
When creating a Facebook post, it's recommended to keep the text in the post to this maximum number of characters.
What is 80 characters?
Often set up with specific actions from your website, we use these in marketing to determine how successful a campaign was.
What are goals?
At this type of online store, you'll find so many options you'll need to 'thread lightly' to make the right choice.
What is an online clothing store?
Google Ads is an example of this type of marketing, where users are actively searching for your product or service.
What is intent-based marketing?
Placed on your website, this is used to track the success of your Facebook campaigns and the types of customers coming to your website.
What is a Facebook Pixel?
Now on version 4, this software is added to your website to give you details about the traffic coming to your website.
What is Google Analytics (GA4)?
This type of online retailer won't leave you "board" with their products aimed at entertainment.
What is a board game store?