Radical Rates
This tool has our highest "click to donor" conversion rate.
What is texting!
Unique links to giving forms shared via text have resulted in over 60% click to donor conversion for texting!
We used this tool for 40 unique fundraising campaigns/segments.
What is Thrutext! From FYE reminders to anniversary reach outs, and texts in support of GiveCampus campaigns, we had a great variety of campaigns and segments.
This can be used by volunteers with just a few clicks.
What is thankview!
The "Request video" feature can allow volunteers to easily and quickly click and record high-quality videos (for outreach, stewardship, or use in our video library (for GiveCampus pages, etc).
This tool has lots of valuable information to keep up to date on your prospects.
What is VA?
VA is full of information: from date of last gift, to what solicitation/channel a donor last gave to/through, to ask amount, giving history, and more... be sure to explore tabs to find out all you need!
This tool has over 60% average open rate and over 30% average click rate.
What is ThankView!
Fun Fact: the use of customized envelopes with recipients name(s) on them results in the highest click to open rates.
This Volunteer Cohort had the highest VMS participation in FY22, with over 70% of volunteers "Active" in the VMS!
What is YA Reunion Volunteers!
Active Volunteers are those who have sent an email, added a note, paired with or requested a new assignment, unpaired with or requested unpairing from an assignment, sent a message, created a personal email template, created or completed a task, or searched constituents.
This is a good way to see when constituents typically donate.
What is VA!
The "Last gift to TLF" or "Last gift to L'ville" columns are very helpful. For further detail, you can dig into the Spec Ack tab.
This is one of our most effective strategies in reacquiring lapsed donors.
What are GiveCampus social fundraising campaigns?
For nearly all campaigns - especially reunion or class challenges - we see a significant portion of lapsed or even first time donors.
Out of 9313 messages sent via Thrutext in FY22, we had this many opt outs.
What is 27! Our opt out rates remain consistently low- and positive response rates consistently high- in our texting campaigns.
We used this tool for 17 unique campaigns.
What is GiveCampus Social Fundraising?
Our various campaigns brought in over 1000 online donors!
Active volunteers are key for the success of this platform!
What is the VMS!
We had nearly 40% of our TLF/TLPF volunteers active in the VMS in FY22. We look forward to materials and training revamp for September '22!
Of Alumni constituents with a volunteer assigned via VMS, this percentage were FY22 donors.
What is 38%. As in FY21, being paired in the VMS provides about a 10% boost to alumni participation averages.
This tool had a 55% email open rate in FY22.
What is the VMS?
Emails sent via the VMS get significantly higher open and deliverability rates than emails sent via mass email marketing (Emma, Mailchimp).
This was one of our most dynamic and fun ways for volunteers to get involved.
What is GiveCampus social fundraising?
Far and away our most successful campaigns in FY22 were those in which volunteers made creative videos and actively participated in reach outs in support of the campaigns.
This has many uses across A&D.
What is ThankView?
As it is completely customizable, the sky is the limit for your outreach and use of thankview- we can link to giving forms, add videos, notes with merge fields, and more!
This platform has extensive metrics that can show you details of how and when your prospects engaged with the tool.
What is ThankView!
From opens, clicks, watched, finished, to location and more, ThankView has robust metrics that can be useful in many ways!