ROE
Pitch
Recco.
SA
Etc.
100

How many days do you have before a contact falls out of your name? 

10 

100

What are some criterias for "bad lead" validation? 

(Must get them all) 

~lead is outside of zip code/radius requested

~dupe 

~fake name 

~fake number

~another advisor 

100

How many leads would you reccomend for 4 meetings a month? 

20 leads/month 

100

Where is SA based out of? 

NYC 

100

What is the only firm where we cannot send LCs to cell? 

Edward Jones 

200

What should your last note be on an account you already pitched? 

Post Pitch FU 

200

What are our lead demographics? 

(Must get them all)

71% retired or nearing retirement 

890K avg assets 

3/4 do not have an adivsor 

200

How many leads would you reccomend to an advisor that has a goal of 12 new clients in the next 6 months? 

40 leads/month 

200

How much AUM did we reaise for our advisors in 2021? 

20 Billion 

200

How many people start the survey each month? 

How many complete it? 

650K

65K

300

Are we allowed to text advisors? 

Only if advisor initiates the text first. 

Must be through RingDNA

300

Live connection Talk Track

Needs manager approval* 

300

What is COA for a million dolllar investor? 

$4,900

300

Who is our CRO? 

Dave Frisone

300

What is the LC #?

400

How does an AE get promoted to an SAE? 

150K lifetime rev 

400

Conversion Rate Talk Track 

Needs manager Approval*

400

What would you reccomend someone with a 500K min? 

Tier 1 & Tier 2 

OR 

Only Tier 1 

400

What year did SmartAdvisor start? 

2017

400

What is difference between SA & Dave Ramsey? 

~Survey length 

~Cannot target specific assets 

~Match with 5 advisors 

500

What are the 3 dispositions where an account stays in your name for 30 days? 

~Pitch 

~Apt set 

~Post pitch fu 

500

Billing Talk Track 

Needs Manager Approval * 

500

Talk track for ROI on 20 leads in T1 at $245/lead 

Needs manager approval *

500

What year was SA founded? 

2010

500

PROMO Breakdown 

(Must get all right)

~1500 min 

~April for free 

~Must stay consistent until then 

~Any firm is good for it 

~Last day to SC is Nov 30th 

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