This document allows you to travel internationally.
passport
This country is the birthplace of the English language.
The group of people a company wants to reach is called this.
target group
Receiving the same salary for doing the same job is called this.
equal pay
Separating paper, plastic and glass so they can be used again is called this.
Recycling
Instagram, TikTok and Facebook are examples of this.
social media
This is where you leave your suitcase before a flight.
check-in counter
Americans say 'elevator'; British people usually say this.
lift
A short and memorable advertising phrase is called this.
slogan
Treating someone unfairly because of their gender is called this.
gender discrimination/ bias
Energy produced from sunlight is called this.
solar power
A person who gathers and reports the news is called this.
journalist
This document allows you to get on the plane.
boarding pass
People from this English-speaking country put maple-syrup on everything.
Canada
Advertising on Instagram or TikTok is an example of this.
social media advertising
The difference in average earnings between men and women is called this.
gender pay gap
Wind and solar power are examples of this kind of energy.
renewable energy
Checking whether information is true before sharing it is called this.
fact-checking
Some countries require this official document before you are allowed to enter.
visa
Words such as 'mate,' 'barbie' and 'arvo' are typical of this variety of English.
Australian
When a famous person promotes a product, it is called this.
celebrity endorsement
Balancing your career and your private life is called this.
work-life-balance
Meeting today's needs without harming future generations is called this.
sustainability
Using facial expressions, gestures and body language is this type of communication.
non-verbal communication
Visiting famous attractions during a holiday is called this.
sightseeing
This country has more native speakers of English than any other.
USA
Companies use this to find out what customers want.
market research
Parents may take this period away from work after the birth or adoption of a child.
parental leave
Gases that trap heat in Earth's atmosphere are called this.
greenhouse gases
False information shared by mistake is called this.
misinformation
Visting places where people have died is this kind of tourism.
dark/disaster tourism
This English speaking country gave the British their tea.
India
The four Ps of marketing are Product, Price, Place and this.
Promotion
Being able to work from home or choose your working hours is known as this.
flexible working hours
The greenhouse gas produced in the largest amounts by burning coal, oil and gas is this.
CO2
carbon dioxide
False information deliberately created to deceive people is called this.
disinformation
This type of tourism focuses on protecting nature and benefiting local communities.
ecotourism
This English-speaking country also has a variant of Dutch as one of its official languages.
South Africa
A technological invention that collects people's data in order to create personalised advertising.
algorithm
The invisible barrier preventing many women from reaching top leadership positions is called this.
glass ceiling
The long-term increase in Earth's average temperature is called this.
global warming
This difference between news today and news 30 years ago makes it possible to spread hate very easily.
Everybody can post/comment on everything
Travelling mainly to experience a country's history, traditions and art is called this.
cultural tourism
This Asian country has the world's largest number of English learners.
China
Customers recommending products to friends is known as this.
word-of-mouth advertising
A workplace where people of different genders, backgrounds and cultures are welcomed aims for this.
Inclusion /diversity
The variety of living plants, animals and other organisms is called this.
biodiversity
Fake people with fake profiles acting/posting as if they were real people influencing public opinion, usually with some kind of political agenda.
Bots
Travelling for work-related meetings or conferences is called this.
business/bleisure tourism
The inhabitants of this English-speaking country can be called the same as both a fruit and a rare bird.
New Zealand (Kiwi)
A principle used to create successful ads.
AIDA principle
This term means that everyone has the same rights, responsibilities and opportunities regardless of gender.
gender equality
The total greenhouse gas emissions caused by a person or organisation are called this.
carbon footprint
The ability to critically analyse news, advertisements and online content is called this.
media literacy
When a destination receives so many visitors that local people and nature suffer, it is called this.
overtourism
English is often described as this type of international language that works as common language for other native speakers.
Lingua Franca
Creating useful videos, articles or podcasts instead of traditional ads is called this.
content marketing
The view that women should have equal rights than men.
Feminism
A type of energy that does not produce CO2 but is still bad for the environment due to its toxic waste.
nuclear/atomic energy
An online environment where people mainly encounter opinions that confirm their own beliefs is called this.
echo chamber/ bubble