Pre-Show Prep
Who co-hosts the pre-show promotional meetings?
Michelle & Alison
Name one Florida association that Qualifacts is partnered with
FBHA
What’s the main purpose of the post-show huddle?
To hear how the event went from attending reps or to review the lead or attendee list
what is a burndown list?
Salesforce report with accounts that will disappear from the list as they are sent a specific email
How old is CeCe, Alison's dog?
5
After the pre-show meeting, what do you receive in your inbox?
The LOOP
Name the 2 most commonly offer promotional advantages with the associations.
Agreed to share out all Qualifacts’ events on socials and one-pagers email blasts
Who is invited to pre-show meetings: RSMs, AEs, AMs, BDRs, and/or CDRs?
All of the above — anyone with accounts on the association member list
what is a lead list?
Salesforce report with all contacts who came by our booth at the show (post show / provided by rep)
True or False - We will find all association member lists on the Partnered Member Dashboard, even for associations that we are not partnered with yet.
False the dashboard only contains member lists of associations that we are apart of.
Bonus 50 points "you can find all the member lists in the report folder titled Association/County Lists "
True or False — you should send the HV email before adding the contact to the cadence.
False – cadence first, then email
Name our most recently joined association.
OCBH, Oregon Council of Behavioral Health
What’s the ultimate goal of the structured outreach process?
Increase booth visits and create meaningful conversations
what data is shown on your "My Tradeshow/Webinar Leads" title on the BDR Daily Dash?
Any contacts on a registration, attendee, and/or lead list with trade shows in the upcoming 30 days or previously occurred in the last 30 days
What type of templates would we find in the Association email template folder in SF?
can find all partnership announcement emails, any emails that we create to promotion ho-costed events with these organizations etc.
Who is responsible for registering Qualifacts to exhibit at trade shows?
Michelle Raczynski
Massachusetts
Who is primarily responsible for majority of the pre-show promotion?
BDRs/CDRs
What is an attendee list?
Salesforce report with all contacts who attended the trade show (post show / provided by association)
Name one item that can be found on the Trade Show & Association Highspot page.
•All partnership announcement HV templates
•Salesforce Partnered Associations Dashboard
•Only inclusive of association member lists who we are currently partnered with
•Newly available LOOP pages
•Featuring all items regarding a trade show
•Ongoing pre-show promotions
•Post show follow up HV templates
•2025’s Trade Show Schedule
•Highlighting the current month’s trade shows
•Form to request event attendance
•Post show survey and lead list forms