It’s a promise of value to be communicated, acknowledged and delivered
What’s a Value Proposition?
It describes what clients find valuable
What’s Value Perception?
A toolkit that helps create the value message
What’s a Value Message Builder?
The ability to adapt one’s own behaviors to meet the concerns and expectations of others in order to create productive relationships.
What's Versatility
The Business Value Message
What’s the Advantage Statement?
The SAB Protocol
What’s the outline of the solution presentation?
The Personal Value Message
What’s the Benefit Statement?
Assertiveness and Responsiveness
Which are the two dimensions of Social Styles
Communicate, Build Alignment, Gain Agreement
What are the three skills to Build a Transformation Solution?
Social Style, Communication Expectations, Preferences, Personal Motives and Drivers
What’s in the personal value message?
Problem-Solution Connection, Strategic Impact, Transformation Sustainability, Task Motives and Drivers
What’s in the business value message?
Approval, Respect, Control, Recognition
What are the Social Styles' personal measures of success