BASICS
People traveling outside their usual environment.
TOURISM
Travel within your own country.
DOMESTIC TOURISM
Essential things travelers require.
Customer Needs
Beaches and mountains are this type.
Natural Attraction
Using resources without harming future generations.
Sustainability
Travel focused on nature and conservation.
ECOTOURISM
Visitors arriving into a country.
INBOUND TOURISM
Extras travelers desire but can live without.
Customer wants
Museums and stadiums are this type.
Built Attraction
Money earned from tourism leaving the country.
Places tourists stay overnight.
TOURISM
Residents traveling to another country.
How much customers are willing to buy.
Customer Demands
Large ride-based attraction like Disney.
Theme Park
Tourist spending creating more local spending.
Multiplier Effect
Online platforms used to promote trips and brands.
SOCIAL MEDIA
Large numbers of tourists visiting one destination.
MASS TOURISM
Customers returning after a good experience.
Repeat Business
Travel to visit family or friends.
VFR
Holiday travel that is fair to people and planet.
Ethical Tourism
Buildings in natural settings using sustainable practices.
ECO-LODGES
Holiday sold with transport + accommodation together.
PACKAGED TOURISM
Secret evaluator used to test service quality.
Mystery Shopper
Travel for religious reasons.
Pilgrimage
Combining services online instantly.
Dynamic Packaging