Benefits for YOU:
Qualifying and activating an a customer for a business account, will typically generate more _____.
Lines per transaction! The discounts and promotions offered for CRU customers make it easier to bundle in more lines.
Business customers get their ____ fee's waived!
Activation! (Just for new lines, NOT upgrades)
What are some questions you can ask a guest to qualify for a small business account?
"How do you work?", "Walk me through a typical day for you.", "Will you be using your device for personal. or for work?"
Guest is available for signature discounts on a consumer account:
CRU has several promotions going on, from gift cards for new lines, waived activation fees. Often times the deals we have going on specifically for the business customer - outweighs a signature discount! Utilize your tools.
What tools/resources do you have available to assist you with closing a business account?
Ultimate prospector, FAST, B2B team, and Salesforce!
Business activations and upgrades generate more _____.
Gross Profit!
Business customers have access to their own personal ____ to assist with any questions or concerns!
B2B Rep!
Should you ask someone HOW they work, or WHERE they work?
Asking HOW someone works uncovers sole proprietorship opportunities we could miss by asking "where".
Currently with a competitor:
Leverage AT&T values, security, access to business reps and promotions!
What can you say when calling/emailing leads?
Teaser statements, bill reviews, promotions, etc.
Building rapport with business customers and making you their "go to" will generate ____.
Business to business referrals!
5+ lines qualify for a minimum ____ discount!
8%
What questions can you ask to uncover business needs?
"Can you tell me about your business?", 'How do you keep in touch with employee's that are working from home?"
Not the decision maker:
Print out an RPC for the customer to take with them, email it to the account holder, create a lead in sales force! Once a customer walks out of the door, its hard to know if they'll come back or not. Being able to keep in contact with them will make sure they don't forget and they know about all new promotions.
How would you create an effective statement, that is clear and concise?
Provide compelling reasons focusing on "Why AT&T", ask them if they would like to have a business rep contact them to set up an appointment. Assume the sale!
Each store has access to their own ___.
B2B Rep! (Joe Rode & Ryan Cook)
Business accounts qualify for special ___ for activating new lines, or upgrading current lines.
Promotions!
Some customers full time jobs wouldn't qualify them for a business account, but their ____ would!
Side hustle!
Sent to voicemail while following up with a lead:
Be prepared that you may have to leave a voicemail, demonstrate high energy and clarity as you leave your message, create your own personal message template and send a follow up email!
Why would you call a Sole Proprietorship a premium account?
Access to premium discounts, premium data, and other added features. Using buzz words, makes recommending easier!
Business accounts have different ___ and ___ to help seal the deal, and bring in more lines.
Credits, promotions. This gives you the ability to help almost anyone!
Business accounts have access to ___ and ___ when creating an account with us!
Business support applications, and tools.
What are some examples of a "side hustle"?
Lyft, Uber, Mary Kay, Door Dash, Uber Eats
How would you respond to any objections?
Acknowledge their objection, make them understand that you're listening to what they're worried about. Restate compelling reasons to move the discussion to setting an appointment, and understand where the customer is coming from.
What statement can you use to recommend additional products?
"Based off what you told me about your business/work life..." build a full solution for the customer and their day to day life!