__
__
__
__
__
100

Name a Local media

Khabar Lahriya

100

Name the media that is fornightly run by eight dalit women

Khabar Lahtiya



100

Name a few examples of devices or instruments used for communication.

Mobile phones, telephones etc

100

Name a few types of media

Newspapers, Television channels, Websites etc 


100

Television is like a _______ through which we can see the world

window

200

Explain Censorship

It refers to the powers government has to disallow media from publishing or showing certain stories.

200

Explain what is Publish

It refers to news reports, articles, interviews, stories, etc that are printed in newspapers, magazines and books for a wide audience to read.

200

Explain Broadcast

This word is used to refer to TV or a radio program that is widely transmitted.

200

Explain Public protest

When a large number of people come together and openly state their opposition to some issue is called a public protest.

200

Why are some advertisements shown repeatedly on the television screen?  

Same advertisements are shown repeatedly on the television screen just to make people’s minds to go out and buy what is advertised.

300

What is social advertising?

Social advertising refer to advertisements made by the government or by private agencies that have a larger message for a society is called social advertisement.

300

What is the cost range of an advertisement?

Rs. 1,000 to Rs 1,00,000

300

Most television channels and newspapers are part of big business houses. Why?

The technologies that mass media use keep changing and so a lot of money is spent on getting the latest technology. The TV studio in which the newsreader sits has lights, cameras, sound recorders, transmission satellites etc. All of these cost a lot of money.

300

By how many seconds is the price for advertising given?

10 seconds

300

Write a brief note on ‘local media’.

Local media covers small Issues that involve ordinary people and their daily lives. It is usually started by local groups. Several people use community radio to tell farmers about the prices of different crops and advise them on the use of seeds and fertilisers. Others make documentary films with fairly cheap and easily available video cameras on real-life conditions faced by different poor communities and, at times, have even given the poor these video cameras to make films on their own lives.

400

In what ways does media play an important role in a democracy?

Media play an important role in democracy in the following ways:

  1. They make the masses know about certain issues/problems.
  2. They also criticise the unpopular policies and programmes of the government.
  3. They help in forming the opinion of the masses.
  4. They also report various crimes and mishappenings, accidents, etc.
  5. The media also announce the opinions of the public about certain issues/problems etc.
400

How has television brought the world closer to us?

Television images travel huge distances through satellites and cables. This allows us to view news and entertainment channels from other parts of the world. We see cartoons on our television set which are mostly from Japan and the United States. We can be sitting in Delhi and can see images of Barak Obama’s oath ceremony in the United States. Thus, television has enabled us to think of ourselves as members of a larger global world.

400

Explain about 'Khabar Lahriya'.

Khabar Lahriya is also a local newspaper. It is a fortnightly that is run by eight Dalit women in the Chitrakoot district in Uttar Pradesh. It is written in the local language, Bundeli. This eight-page newspaper covers the Dalit issues and cases of violence against women and political corruption. This newspaper is popular among farmers, shopkeepers, panchayat members, school teachers, and women who have recently become literate.

400

For what is a huge sum of money spent by media every year?

They spent huge sums of money on purchasing the latest technology available because as new technology is released, the current technology existing gets outdated whenever a new technology is released Hence large sums of money is spend by the media every time a new technology is released.

400

What do you mean by an independent media?

An independent media means that no one should control and influence its coverage of news. No one should tell the media what can be included and what should not be included in a news story. It means that the media should not be under any one’s pressure. It will be totally independent.

M
e
n
u