Payments
Businesses
Analysis
Marketing
Money
100

The first installment/payment for a product or service, with the balance to be paid later.

What is Deposit?

100

A symbol/design used by an organization to identify itself.


What is Logo?

100

Evaluation of potential risks such as injury, loss, or fanger that may be encountered during an event.

What is Risk assessment?

100

Major international events.


What is Mega-events?

100

Money that is received.


What is Income?

200

Written evidence of payments received.


What is Recepit?

200

A short sentence/phrase linked to an organization

What is a Motto?

200

An investigation to assess whether a project will be a success or failure.


What is Feasibility Study?

200

A way of supporting an event by providing products/services or money in return for advertising.


What is Sponsorship?

200

Money that is spent.

What is Expenditure?

300

A form of paper payment that a payer signs and the payee presents to a bank.

What is cheque (check)?

300

The rate at which money is moved in and out of a business.


What is Cash Flow?

300

This stands for Attention, Interest, Desire, Action, a principle for describing the stages that a customer goes through when purchasing a product or service.


What is AIDA?

300

Key strategies for any business plan must include marketing and management. Many events take several months to plan and prepare. The preparation for implementing marketing and management plans must be formulated at the beginning of any event to ensure maximum exposure and event success.


What is Marketing and Management?

300

Earn enough income to cover costs.


What is Break even?

400

A document that requests payment for goods or services provided. It contains the supplier name and address, VAT (sales tax), registration number if applicable, date of invoice, invoice

What is invoice?

400

Business to business; selling products and services to other businesses.


What is B2B?

400

Qualitative data-gathering techniques focus on ideas, opinions and judgements; evidence is gathered through focus groups, interviews and observations.

What is Qualitative?

400

The four main factors that influence a customer’s purchasing decision. Also known as ‘the 4Ps’, the marketing mix refers to product, price, place, and promotion.


What is Marketing Mix?

400

Money left over.


What is Surplus?

500

A document showing a description of, and the quantity of, goods sent, included in the parcel.


What is Delivery note?

500

An official statement or story given to the media for publication, or posted on social media.


What is Press Release?

500

A quantitative process is a formal, objective, systematic process in which numerical data is used to obtain information that can be numerically presented.


What is Quantitative? 

500

Describes one feature or perceived benefit of a business, product, or destination that makes it stand out from its competitors.


What is Unique Selling Point?

500

A loss of money.


What is Deficit?

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