HanesBrands undershirts can be found in stores such as Target, JCPenney, Macy’s, and Wal-Mart department stores. Which distribution strategy are they using?
A. Intensive
B. Selective
C. Industrial
D. Exclusive
TOMS shoes are only available through the company’s e-tailing store and a few brick and mortar stores. Which distribution strategy is it using?
A. Exclusive
B. Intensive
C. Industrial
D. Selective
Tia and Lauren own a bridal boutique. They are assisting a bride with selecting a dress. Since they are able to provide her with personalized information and assistance, which type of internal data source is being used?
A. Company Merchandising Bureaus
B. Salesperson
C. Sales record
D. Want books
Greens Store orders ‘Life is Good’ t-shirts every month. Which type of purchase order should they use for the upcoming month?
A. Advance orders
B. Backorders
C. Regular order
D. Reorders
The United States has a large trade deficit because of which of its actions?
A. Allows free trade
B. Charges high taxes on imports
C. Exports more products than it imports
D. Imports more products than it exports
Macy’s hires decorators to create window displays during the Christmas season. The decorators only decorate for large, upscale department stores. Which type of distribution strategy is being used
A. Exclusive
B. Intensive
C. Industrial
D. Selective
Locally-owned stores with a limited assortment of apparel, housewares, gifts, and household textiles are which type of retailer?
A. Discount Stores
B. Junior department stores
C. Off-price retailers
D. Wholesale Warehouse Clubs
Elizabeth makes a log entry about a new brand of jeans that customers continue to request that are unavailable at the store. This describes which type of internal data source?
A. Company merchandising bureaus
B. Salespeople
C. Sales records
D. Want books
In which cities are the major fashion centers for the United States located?
A. Dallas, Los Angeles, and New York
B. Raleigh, Miami, and Charleston
C. San Francisco, Atlanta, and Chicago
D. Winston-Salem, Burlington, and Dallas
What is the open trading zone among the United States, Canada, and Mexico?
A. Multinational corporation
B. North American Free Trade Agreement
C. Import commission house
D. World Trade Organization
Amy purchases a cashmere sweater to give to her mother for Christmas. What is Amy’s role?
A. Consumer
B. Customer
C. Producer
D. Wholesaler
Which type of fashion retailer offers a high level of customer service, fashion-forward merchandise, and targets special-interest customers?
A. Boutique
B. Department Store
C. Discount Store
D. Flagship Store
Which is an example of assortment depth?
A. Alex’s Boutique carries many different types of men’s suits.
B. A women’s boutique is known for its selection of accessories and clothing.
C. Bloomingdale’s department store offers many different types, brands, and price ranges of dresses.
D. A fashion retailer carries many dresses in a large range of sizes and colors.
Molly is planning a trip to a regional apparel mart. She appreciates the options of visiting several vendors. Which is an advantage of attending a regional apparel mart?
A. Few resident buying offices
B. Lack of unusual items
C. Numerous showrooms under one roof
D. Limited special purchased goods
Australia is known for their high standard of living and relatively low cost of doing business. Which aspect of global trade does this describe?
A. Political stability
B. Infrastructure
C. Economic climate
D. Globalization
An establishment that individually buys the right to use a famous or established name or trademark in a specified trading is which type of retailer?
A. Boutique
B. Chain Store
C. Factory Outlet
D. Franchise
Concord Mills shopping mall contains discount stores such as Bass and Manhattan Shirts. Since these stores are manufacturer-owned and operated, which type of retailer is available?
A. boutiques
B. department stores
C. factory outlets
D. franchises
Sam supplies local boutiques with dressing room chairs and is able to answer questions about current trends in store layouts and furnishings. Sam is an example of which type of external data source?
A. Trade information
B. Vendor
C. Comparison shopper
D. Reporting consulting service
Anthony promises a local manufacturer that he will purchase golf polos from only them. He will provide details regarding colors, sizes and quantity at a later date. Which type of purchase order should be used?
A. Advance orders
B. Back orders
C. Blanket orders
D. Open orders
Melody works for a company that operates globally with direct investments in several different countries. Melody’s company represents a/an:
A. import commission house.
B. multinational corporation.
C. joint venture.
D. major trade region.
What is the route products take from producer to end user?
A. Apparel Marts
B. Channel of Distribution
C. Textile Process
D. Trade Associations Chain
Belk is a company that sells products to end users. Which type of intermediary is Belk?
A. Consumer
B. Manufacturer
C. Retailer
D. Wholesaler
Which is an example of a manager of a retail store using internal data for merchandise planning?
A. Reviews past sales records to see what merchandise sold the best
B. Calls vendors to get product information
C. Uses information from trade associations for merchandise planning
D. Hires resident buying offices to assist with merchandise planning
A local boutique is planning for the prom season in six months. Which type of purchase order should be used?
A. Advanced order
B. Back order
C. Regular order
D. Reorder
Which aspect of global trade refers to a country’s purchasing power, standard of living, and relative cost of doing business?
A. Balance of trade
B. Comparative advantage
C. Economic climate
D. Globalization