IT'S A VIBE
What is our top priority flavor SKU?
Blue Raspberry
What percent ABV is ViBE?
12%
How many SKUs are you able to sell into 7/11?
6 SKUs
Name ViBE's top 2 competitors.
Beatbox and Buzzballs
ViBE is in the Top ___ Premixed Cocktail Brand by dollar & volume sales.
Top 15
5 PODS
What chain(s) have programming against ViBE in August?
Walmart
8 Flavors
What are our two ViBE innovation SKUs in 2025?
Cherry and Watermelon Limeade
ViBE is a Top ___ Growth Brand within the premixed cocktail category.
How would you overcome the objection that ViBE gets stolen?
300 PTs if you convince AK or Katie.
What is the target SRP for ViBE?
$.50 below Beatbox
What are our August Pricing Tactics for Vibe? 100pts for each tactic.
ViBE will be available on Case 1, New Distro, Wine Wrap and QD Drop.
How many SKUs are written into QT's cold box sets?
6 SKUs
What POS do we have available for ViBE? 100pts for each item.
Bins, Shelf Talkers, Cold Box Clings, and Cold Box Suction Racks.
What is our division goal for % distribution vs Black Box 500mls in Independents?
80% of Black Box 500ml APs
Give me your 30 second elevator pitch on ViBE!
100pts for each standard covered.
What chain grocery stores are authorized to carry ViBE?
King Soopers, Safeway, Walmart, Target, Walgreens
FINAL JEOPARDY
How many PODs are we chasing on the scorecard for 2025 MHS?